Assisted Living Facilities AI Visibility Ranking Trends - November 2026

Answer capsule

The November 2026 Assisted Living Facilities benchmark compares 10 companies across 163 AI answers that met its inclusion rules. Brookdale Senior Living leads with 17 recommendations (10.43% of answers). At least one tracked company was recommended in 19 answers; some answers recommended several companies.

The rankings distinguish being mentioned from receiving an affirmative recommendation, then examine placement and the wording used about each company. Earlier monthly results show how counts and rates changed, with each month using its own answer total. These results describe the answers reviewed, not product quality or customer satisfaction. Differences between monthly samples limit comparisons and do not establish why a result changed.

For the strategic interpretation of this benchmark, read CiteWorks Studio's analysis of How AI Search Is Recommending Assisted Living Facilities

Industry leaderboard

Questions This Section Answers

• How do Assisted Living Facilities rank by recorded AI recommendations in November 2026?

The leaderboard orders companies by how many recorded answers affirmatively recommended them. That count is not the same as reach: a company can appear in many answers without being endorsed, so mention totals and recommendation totals answer different questions. Ties reflect equal recommendation counts, not shared wording or placement. Placement figures are nested inside recommendations, so first-place and shortlist counts should be read as subsets rather than additional wins.

Key findings

Tracked-company answer coverage

Questions This Section Answers

• How often did the November 2026 Assisted Living Facilities answer sample recommend any tracked company?

19 distinct answers recommended at least one tracked company. Counting each company recommendation separately gives 50, because an answer can recommend several companies. Answers with no tracked recommendation may still have recommended companies outside this comparison.

Every qualified answer mentioned at least one tracked company, yet only a minority recommended one. Because a single answer can endorse several companies, company-level recommendation totals exceed the number of answers carrying any tracked recommendation. The large share of answers with no tracked recommendation may still have named companies outside this comparison. Coverage therefore describes presence across the reviewed answers, not overall market dominance.

Reach and affirmative recommendation

Brookdale Senior Living ranks 1 by recommendation count. Mentions: 75 (46.01%); recommendations: 17 (10.43%). Top 3 placements: 6 (3.68%); first-place placements: 5 (3.07%).

Wording about the company: 25 positive, 50 neutral, 0 negative mentions. The proportion of mentions that also included a recommendation was 22.7%. The net framing score was 0.33 (defined in Methodology).

58 mentions had no recorded recommendation. Of recorded recommendations, 35.29% were Top 3 and 29.41% were first-place.

Brookdale Senior Living leads on recommendation count, but most of its appearances were mentions without an endorsement. Its recommendation-to-mention ratio shows that affirmative recommendations accompanied only part of its reach. The same gap appears for Sunrise Senior Living and Atria Senior Living, whose mention totals are substantial while endorsements are fewer. Mention presence and affirmative recommendation should be read as separate measures throughout.

Recommendation order and placement

Placement describes where a recommended company appeared in an answer's ordering. Top 3 and first-place counts are subsets of recommendations, not separate achievements, and they share the same answer denominator. A company with recommendations but no placements was endorsed without being positioned near the top. Ratios involving placement require a nonzero recommendation base, so they are undefined where no recommendations were recorded.

Classified framing in context

Framing classifies the wording surrounding each mention as positive, neutral or negative. Most mentions across companies were neutral, and no negative wording was recorded in this sample. Neutral or positive wording does not establish why a recommendation was or was not made, nor does it measure customer sentiment or company quality. The net framing score summarizes wording balance only, on its defined scale.

Company results in detail

Brookdale Senior Living

Questions This Section Answers

• What do the November 2026 AI answer results show about Brookdale Senior Living mentions, recommendations and placement?

Brookdale Senior Living ranks 1 by recommendation count. Mentions: 75 (46.01%); recommendations: 17 (10.43%). Top 3 placements: 6 (3.68%); first-place placements: 5 (3.07%).

Wording about the company: 25 positive, 50 neutral, 0 negative mentions. The proportion of mentions that also included a recommendation was 22.7%. The net framing score was 0.33 (defined in Methodology).

58 mentions had no recorded recommendation. Of recorded recommendations, 35.29% were Top 3 and 29.41% were first-place.

From October 2026 to November 2026, Brookdale Senior Living's mention count fell from 80 to 75, while its recommendation count fell from 24 to 17. The recommendation rate was 19.05% and 10.43% respectively.

Brookdale Senior Living holds the top recommendation count, supported by the widest mention reach in the tracked set. Its wording was mostly neutral, with a smaller positive share and no negative mentions. Recommendations accompanied only part of its mentions, and placements formed a subset of those endorsements. The prior-month comparison shows both mention and recommendation counts lower, with the rate also lower; the changed sample does not explain why.

Sunrise Senior Living

Questions This Section Answers

• What do the November 2026 AI answer results show about Sunrise Senior Living mentions, recommendations and placement?

Sunrise Senior Living ranks 2 by recommendation count. Mentions: 64 (39.26%); recommendations: 14 (8.59%). Top 3 placements: 3 (1.84%); first-place placements: 3 (1.84%).

Wording about the company: 17 positive, 47 neutral, 0 negative mentions. The proportion of mentions that also included a recommendation was 21.9%. The net framing score was 0.27 (defined in Methodology).

50 mentions had no recorded recommendation. Of recorded recommendations, 21.43% were Top 3 and 21.43% were first-place.

From October 2026 to November 2026, Sunrise Senior Living's mention count rose from 46 to 64, while its recommendation count fell from 19 to 14. The recommendation rate was 15.08% and 8.59% respectively.

Sunrise Senior Living ranks second on recommendations with broad mention reach. Its wording was largely neutral alongside a smaller positive share and no negative mentions. Roughly a fifth of its mentions carried a recommendation, and its placements were split evenly between shortlist and first place. The prior-month comparison shows mentions higher while recommendations were lower, so the two measures moved in different directions.

Atria Senior Living

Questions This Section Answers

• What do the November 2026 AI answer results show about Atria Senior Living mentions, recommendations and placement?

Atria Senior Living ranks 3 by recommendation count. Mentions: 51 (31.29%); recommendations: 13 (7.98%). Top 3 placements: 3 (1.84%); first-place placements: 1 (0.61%).

Wording about the company: 14 positive, 37 neutral, 0 negative mentions. The proportion of mentions that also included a recommendation was 25.5%. The net framing score was 0.27 (defined in Methodology).

38 mentions had no recorded recommendation. Of recorded recommendations, 23.08% were Top 3 and 7.69% were first-place.

From October 2026 to November 2026, Atria Senior Living's mention count rose from 42 to 51, while its recommendation count fell from 18 to 13. The recommendation rate was 14.29% and 7.98% respectively.

Atria Senior Living ranks third on recommendations and shows the strongest recommendation-to-mention ratio among the leading companies. Its wording was predominantly neutral with a positive minority and no negatives. Placements were fewer than recommendations, and first-place appearances were rarer still. The prior-month comparison records more mentions but fewer recommendations, a divergence the sample does not explain.

Erickson Senior Living

Questions This Section Answers

• What do the November 2026 AI answer results show about Erickson Senior Living mentions, recommendations and placement?

Erickson Senior Living ranks 4 by recommendation count. Mentions: 19 (11.66%); recommendations: 3 (1.84%). Top 3 placements: 0 (0.00%); first-place placements: 0 (0.00%).

Wording about the company: 6 positive, 13 neutral, 0 negative mentions. The proportion of mentions that also included a recommendation was 15.8%. The net framing score was 0.32 (defined in Methodology).

16 mentions had no recorded recommendation. Of recorded recommendations, 0.00% were Top 3 and 0.00% were first-place.

From October 2026 to November 2026, Erickson Senior Living's mention count fell from 27 to 19, while its recommendation count fell from 6 to 3. The recommendation rate was 4.76% and 1.84% respectively.

Erickson Senior Living recorded a modest recommendation count against a larger mention base, giving a comparatively low recommendation-to-mention ratio. Its wording was mostly neutral with some positive mentions and none negative. No placements were recorded, so its endorsements did not include shortlist or first-place positioning. The prior-month comparison shows both mention and recommendation counts lower, with the rate also lower.

Life Care Services (LCS)

Questions This Section Answers

• What do the November 2026 AI answer results show about Life Care Services (LCS) mentions, recommendations and placement?

Life Care Services (LCS) ranks 4 by recommendation count. Mentions: 27 (16.56%); recommendations: 3 (1.84%). Top 3 placements: 0 (0.00%); first-place placements: 0 (0.00%).

Wording about the company: 5 positive, 22 neutral, 0 negative mentions. The proportion of mentions that also included a recommendation was 11.1%. The net framing score was 0.19 (defined in Methodology).

24 mentions had no recorded recommendation. Of recorded recommendations, 0.00% were Top 3 and 0.00% were first-place.

From October 2026 to November 2026, Life Care Services (LCS)'s mention count stayed at 27, while its recommendation count stayed at 3. The recommendation rate was 2.38% and 1.84% respectively. The count was unchanged: the rate difference comes from dividing it by 126 answers in October 2026 and 163 in November.

Life Care Services (LCS) recorded few recommendations relative to its mentions, producing a low recommendation-to-mention ratio on a modest base. Wording was overwhelmingly neutral with a small positive share and no negatives. No placements were recorded among its endorsements. Its mention and recommendation counts were unchanged from the prior month, while the rate differed because the answer total differed; that arithmetic does not explain the counts.

Belmont Village

Questions This Section Answers

• What do the November 2026 AI answer results show about Belmont Village mentions, recommendations and placement?

Belmont Village ranks 6 by recommendation count. Mentions: 8 (4.91%); recommendations: 0 (0.00%). Top 3 placements: 0 (0.00%); first-place placements: 0 (0.00%).

Wording about the company: 2 positive, 6 neutral, 0 negative mentions. The proportion of mentions that also included a recommendation was 0.0%. The net framing score was 0.25 (defined in Methodology).

8 mentions had no recorded recommendation. Of recorded recommendations, Unavailable were Top 3 and Unavailable were first-place.

From October 2026 to November 2026, Belmont Village's mention count fell from 17 to 8, while its recommendation count fell from 15 to 0. The recommendation rate was 11.90% and 0.00% respectively.

Belmont Village recorded mentions but no recommendations in this sample, so its placement counts are also zero and its recommendation-to-mention ratio is undefined rather than missing. Wording was mostly neutral with a small positive share and no negatives. The prior-month comparison shows a sharp drop in both mentions and recommendations, reaching zero endorsements; the changed sample does not establish why.

Five Star Senior Living

Questions This Section Answers

• What do the November 2026 AI answer results show about Five Star Senior Living mentions, recommendations and placement?

Five Star Senior Living ranks 6 by recommendation count. Mentions: 2 (1.23%); recommendations: 0 (0.00%). Top 3 placements: 0 (0.00%); first-place placements: 0 (0.00%).

Wording about the company: 0 positive, 2 neutral, 0 negative mentions. The proportion of mentions that also included a recommendation was 0.0%. The net framing score was 0.00 (defined in Methodology).

2 mentions had no recorded recommendation. Of recorded recommendations, Unavailable were Top 3 and Unavailable were first-place.

From October 2026 to November 2026, Five Star Senior Living's mention count fell from 3 to 2, while its recommendation count fell from 1 to 0. The recommendation rate was 0.79% and 0.00% respectively.

Five Star Senior Living recorded a very small mention base and no recommendations, leaving placement counts at zero and the recommendation-to-mention ratio undefined. Both mentions were neutral, with no positive or negative wording. The prior-month comparison shows a slight decline in mentions and a recommendation count falling to zero. Sparse totals limit how much the profile can support.

Holiday Retirement

Questions This Section Answers

• What do the November 2026 AI answer results show about Holiday Retirement mentions, recommendations and placement?

Holiday Retirement ranks 6 by recommendation count. Mentions: 6 (3.68%); recommendations: 0 (0.00%). Top 3 placements: 0 (0.00%); first-place placements: 0 (0.00%).

Wording about the company: 0 positive, 6 neutral, 0 negative mentions. The proportion of mentions that also included a recommendation was 0.0%. The net framing score was 0.00 (defined in Methodology).

6 mentions had no recorded recommendation. Of recorded recommendations, Unavailable were Top 3 and Unavailable were first-place.

From October 2026 to November 2026, Holiday Retirement's mention count stayed at 6, while its recommendation count fell from 3 to 0. The recommendation rate was 2.38% and 0.00% respectively.

Holiday Retirement appeared in a handful of answers, all framed neutrally, but received no recommendations. Placement counts are therefore zero, and ratios requiring a recommendation base are undefined. The prior-month comparison shows mentions unchanged while recommendations fell to zero, so only one of the two measures was stable. The small base warrants caution in reading any rate.

Pegasus Senior Living

Questions This Section Answers

• What do the November 2026 AI answer results show about Pegasus Senior Living mentions, recommendations and placement?

Pegasus Senior Living ranks 6 by recommendation count. Mentions: 5 (3.07%); recommendations: 0 (0.00%). Top 3 placements: 0 (0.00%); first-place placements: 0 (0.00%).

Wording about the company: 0 positive, 5 neutral, 0 negative mentions. The proportion of mentions that also included a recommendation was 0.0%. The net framing score was 0.00 (defined in Methodology).

5 mentions had no recorded recommendation. Of recorded recommendations, Unavailable were Top 3 and Unavailable were first-place.

From October 2026 to November 2026, Pegasus Senior Living's mention count stayed at 5, while its recommendation count fell from 4 to 0. The recommendation rate was 3.17% and 0.00% respectively.

Pegasus Senior Living recorded a small number of mentions, all neutral, and no recommendations. Its placement counts are zero, and the recommendation-to-mention ratio is undefined because the base is zero. The prior-month comparison shows mentions unchanged while recommendations fell to zero. With so few appearances, the profile describes a narrow slice of the reviewed answers.

Sonida Senior Living

Questions This Section Answers

• What do the November 2026 AI answer results show about Sonida Senior Living mentions, recommendations and placement?

Sonida Senior Living ranks 6 by recommendation count. Mentions: 4 (2.45%); recommendations: 0 (0.00%). Top 3 placements: 0 (0.00%); first-place placements: 0 (0.00%).

Wording about the company: 1 positive, 3 neutral, 0 negative mentions. The proportion of mentions that also included a recommendation was 0.0%. The net framing score was 0.25 (defined in Methodology).

4 mentions had no recorded recommendation. Of recorded recommendations, Unavailable were Top 3 and Unavailable were first-place.

From October 2026 to November 2026, Sonida Senior Living's mention count fell from 5 to 4, while its recommendation count fell from 1 to 0. The recommendation rate was 0.79% and 0.00% respectively.

Sonida Senior Living recorded few mentions, mostly neutral with one positive, and no recommendations. Placement counts are zero, and ratios requiring a recommendation base are undefined. The prior-month comparison shows mentions slightly lower and recommendations falling to zero. The sparse base means the framing balance should be read cautiously rather than as a stable pattern.

Earlier ranking snapshot context

Questions This Section Answers

• How do the available Assisted Living Facilities snapshots from July 2026 to November 2026 differ in recommendation coverage and measurement scope?

Only months with verified results are shown. Monthly sample coverage is listed in Methodology.

Each month is a separate sample of AI answers with its own answer total, so counts and rates are not directly interchangeable across months. A company's count can hold steady while its rate shifts because the denominator changed. Rank positions across months describe those separate samples, not demonstrated stability or equivalent sampling. The comparisons show what was recorded, not why it changed.

What the November Rankings Show

These sections answer different questions. Reach asks whether a company appeared at all; recommendation asks whether an answer affirmatively endorsed it; placement asks where an endorsement sat in the ordering; framing describes the wording around a mention. A company can be widely mentioned yet rarely recommended, or recommended without appearing near the top. Reading the measures together gives a fuller picture than any single count, while the limits on sampling and causation still apply.

Methodology

Questions This Section Answers

• How were the November 2026 Assisted Living Facilities AI visibility measures counted, and what do they not establish?

This benchmark has partial coverage: 2 of 3 planned question categories contributed usable observations; 1 contributed none. This describes question-category coverage, not demonstrated platform outages. Findings apply to the available answer set.

The month in the title is the reporting period. The exact dates when the original AI answers were collected have not been verified.

Each company is counted at most once in each answer that meets the benchmark rules. A recommendation requires both an affirmative endorsement and positive wording. Mention, recommendation, Top 3 and first-place rates use the full benchmark answer total. Top 3 and first-place results are included within recommendations, not added to them.

The recommendation-to-mention ratio divides recommendations by mentions. It describes AI answer wording, not customer conversion. Net framing is positive minus negative mentions, divided by all mentions, on a scale from -1 to +1. It does not measure customer satisfaction or company quality.

Market: US; 10 tracked companies. AI services represented: ChatGPT, Copilot, Gemini, Google AI Mode, Google AI Overviews, Perplexity.

Research screening totals (answer observations can include repeated questions):

The source does not provide a reader-facing definition of “reserved”; that screening label is reported without inferring a reason for exclusion. Only the included benchmark answers form the rate denominator.

One answer can mention or recommend several companies. Adding company totals would therefore count some answers more than once. The results describe the AI answers reviewed, not independently verified facts about the companies or their products.

Monthly sample coverage:

The answer samples differ between months. These comparisons show how the recorded results changed; they do not establish why they changed.

Coverage was partial: only some planned question categories contributed usable answers, so findings apply to the available set. The reporting month labels the period, though exact collection dates were not verified. Each company counts at most once per answer, and recommendation requires both affirmative endorsement and positive wording. Placement results sit inside recommendations rather than adding to them. The samples differ between months, and the comparisons do not establish why results changed.