Drug Rehab Centers: AI Market Discovery Index

Tracking how AI platforms recommend drug rehab centers. This public AI Market Discovery Index is updated monthly since July 2026.

Mark Huntley, J.D.
By Mark Huntley, J.D.Growth Strategist & AI Discovery Analyst
5 minutes read

Benchmark Summary

Hazelden Betty Ford leads the Drug Rehab Centers benchmark in August 2026 with 22.1% valid recommendation coverage, up from 7.8% in July 2026. American Addiction Centers holds the second-highest valid recommendation coverage at 4.7% in August 2026, up from 2.2% in July 2026, a gap of 17.4 percentage points to the leader.

The largest coverage increase came from Hazelden Betty Ford, rising from 7.8% valid recommendation coverage in July 2026 to 22.1% in August 2026. Caron Treatment Centers also posted a notable gain, moving from 0.0% in July 2026 to 3.9% in August 2026. No tracked brand posted a significant decline in August 2026; the largest downward move was Gateway Foundation, falling from 1.1% in July 2026 to 0.0% in August 2026.

The benchmark began with 800 prompt-surface observations in August 2026 and produced 127 qualified observations after qualification.

AI recommendation trend

valid recommendation coverage, Jul 2026 to Aug 2026

  • Hazelden Betty Ford+14.3% · beyond normal variation
    Jul 20267.8%
    Aug 202622.1%
  • American Addiction Centers+2.5%
    Jul 20262.2%
    Aug 20264.7%
  • Caron Treatment Centers+3.9% · beyond normal variation
    Jul 20260.0%
    Aug 20263.9%
  • The Recovery Village+2.0%
    Jul 20261.1%
    Aug 20263.1%
  • Recovery Centers of America-0.6%
    Jul 20262.2%
    Aug 20261.6%
  • Phoenix House+0.8%
    Jul 20260.0%
    Aug 20260.8%
  • Banyan Treatment Centersno change
    Jul 20260.0%
    Aug 20260.0%
  • BrightViewno change
    Jul 20260.0%
    Aug 20260.0%
  • Footprints to Recoveryno change
    Jul 20260.0%
    Aug 20260.0%
  • Gateway Foundation-1.1%
    Jul 20261.1%
    Aug 20260.0%

Current Benchmark at a Glance

Measure

Jul 2026

Aug 2026

Movement

Qualified benchmark observations

90

127

Up 37

Tracked brands

10

10

No change

Qualified surface breadth

6

6

No change

Recommendation-shaped answer share

10.0%

7.1%

Down 2.9 points

Valid recommendation shortlist share

8.9%

8.7%

Down 0.2 points

Leader by valid recommendation coverage

Hazelden Betty Ford

Hazelden Betty Ford

No change

Qualified surface breadth is the number of canonical AI surface families with at least one qualified observation. The six families are ChatGPT, Copilot, Gemini, Perplexity, AI Overviews, and AI Mode.

For the strategic interpretation of this benchmark, read CiteWorks Studio's analysis of How AI Search Is Recommending Drug Rehab Centers

Research Scope and Qualification

The public benchmark is narrower than the raw collection universe by design. Brand-level percentages use the qualified observations as the public denominator, not the raw collection.

Research stage

Jul 2026

Aug 2026

What it represents

Source prompt-surface observations

429

800

Total prompt-surface observations collected

Unique questions

340

650

Distinct questions asked across surfaces

Brand / competitor mentions

429

573

Prompts mentioning a tracked brand

Relevant observations

152

252

Observations relevant to the vertical

Irrelevant observations

277

321

Observations filtered out as irrelevant

Qualified benchmark observations

90

127

Public denominator for percentage metrics

For full details, see the AI Market Discovery Methodology.

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Current Brand Standings

Brand

Presence rate

Valid recommendation coverage

Top-three rate

Rank-one rate

Net sentiment

Hazelden Betty Ford

47.2%

22.1%

7.9%

5.5%

0.47

American Addiction Centers

67.7%

4.7%

0.0%

0.0%

0.07

Caron Treatment Centers

7.9%

3.9%

2.4%

0.0%

0.50

The Recovery Village

37.0%

3.1%

0.0%

0.0%

0.09

Recovery Centers of America

11.8%

1.6%

0.8%

0.8%

0.13

Phoenix House

0.8%

0.8%

0.0%

0.0%

1.00

Banyan Treatment Centers

1.6%

0.0%

0.0%

0.0%

0.00

BrightView

0.8%

0.0%

0.0%

0.0%

0.00

Footprints to Recovery

0.8%

0.0%

0.0%

0.0%

0.00

Gateway Foundation

3.1%

0.0%

0.0%

0.0%

0.00

How to Read the Standings

  • Presence rate: Share of qualified observations where the brand is mentioned, regardless of recommendation status.
  • Valid recommendation coverage: Share of qualified observations where the brand appears in a valid recommendation shortlist.
  • Top-three rate: Share of qualified observations where the brand is recommended in the top three positions.
  • Rank-one rate: Share of qualified observations where the brand is the first recommendation.
  • Net sentiment: Positive minus negative sentiment among mentions, scaled by total mentions.

For formulas and denominator rules, see AI Market Discovery Metric Definitions.

Recommendation Coverage Movement

Brand

Jul 2026

Aug 2026

Movement since baseline

American Addiction Centers

2.2%

4.7%

Up 2.5 points

Banyan Treatment Centers

0.0%

0.0%

No change

BrightView

0.0%

0.0%

No change

Caron Treatment Centers

0.0%

3.9%

Up 3.9 points

Footprints to Recovery

0.0%

0.0%

No change

Gateway Foundation

1.1%

0.0%

Down 1.1 points

Hazelden Betty Ford

7.8%

22.1%

Up 14.3 points

Phoenix House

0.0%

0.8%

Up 0.8 points

Recovery Centers of America

2.2%

1.6%

Down 0.6 points

The Recovery Village

1.1%

3.1%

Up 2.0 points

Largest Increase: Hazelden Betty Ford

Hazelden Betty Ford posted the largest increase in valid recommendation coverage, rising from 7.8% in July 2026 to 22.1% in August 2026, a gain of 14.3 percentage points, which is beyond normal month-to-month variation. The brand's presence rate moved from 53.3% in July 2026 to 47.2% in August 2026, while its top-three rate moved from 7.8% in July 2026 to 7.9% in August 2026.

Largest Increase: Caron Treatment Centers

Caron Treatment Centers moved from 0.0% valid recommendation coverage in July 2026 to 3.9% in August 2026, a gain of 3.9 percentage points, also beyond normal variation. Presence rose from 3.3% in July 2026 to 7.9% in August 2026, and the top-three rate moved from 0.0% to 2.4% over the same period. The brand recorded 5 valid recommendations in August 2026 compared with none in July 2026.

Category Leader: Hazelden Betty Ford

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Hazelden Betty Ford leads the category with 22.1% valid recommendation coverage in August 2026, up from 7.8% in July 2026. The gap to the next brand widened from 5.6 percentage points to 17.4 percentage points.

Recommendation Placement Snapshot

Coverage alone does not show how prominently a brand is recommended. Among the leading brands by valid recommendation coverage, placement patterns differ.

Brand

Aug 2026 top-three rate

Aug 2026 rank-one rate

Jul 2026 top-three rate

Jul 2026 rank-one rate

Hazelden Betty Ford

7.9%

5.5%

7.8%

7.8%

Caron Treatment Centers

2.4%

0.0%

0.0%

0.0%

American Addiction Centers

0.0%

0.0%

2.2%

1.1%

Close coverage can still hide different first-position rates: Hazelden Betty Ford appeared first in 5.5% of qualified observations in August 2026, while Caron Treatment Centers and American Addiction Centers recorded no rank-one placements in the same month.

Buyer-Intent Distribution

All qualified observations in both July 2026 and August 2026 fell into the Brand Recommendation class.

Buyer-intent class

Jul 2026

Aug 2026

Brand Recommendation

90

127

Pricing & Value

0

0

Multi-Brand Comparison

0

0

Total qualified observations

90

127

The current public series measures Brand Recommendation discovery only and contains no qualified observations for Pricing & Value or Multi-Brand Comparison.

Historical Measurement Record

Measurement

Qualified observations

Coverage leader

Leader coverage

Largest coverage movement

Jul 2026

90

Hazelden Betty Ford

7.8%

7.8% (Hazelden Betty Ford, from 0.0%)

Aug 2026

127

Hazelden Betty Ford

22.1%

14.3 points (Hazelden Betty Ford, up from 7.8%)

Evidence and Source Layer

The benchmark is built from prompt-level observations that retain the query, AI/search surface, answer, brand outcome, recommendation placement, sentiment, and, where exposed, citations or attributable evidence sources. Source presence is evidence about the information environment. It is not automatically proof that the source caused the recommendation.

Scope Boundaries

This public benchmark does not measure:

  • Market share or sales attribution
  • Every possible AI response across all model versions and surfaces
  • Organic-search ranking positions
  • Social media mention volume
  • Private or sponsored channels such as brand-managed AI experiences
  • Causality from metric movement alone

About This Benchmark

The LLM Authority Index AI Market Discovery Index tracks how brands appear and are recommended across leading AI and search surfaces. This neutral industry benchmark is built from prompt-level observations, with all metrics computed from a qualified public denominator.

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The public industry benchmark shows category-level standings. A company-level Authority Index can go deeper and explain the prompts, competitors, and sources driving your individual result.

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The paid deep-dive adds competitor threat profiles, the gap matrix, citation failure map, platform-by-platform recovery roadmap, and client-specific economic modeling.