Alcohol Rehab Centers: AI Visibility Market Discovery Index

Tracking how AI platforms recommend alcohol rehab centers. This public AI Visibility Market Discovery Index is updated monthly since July 2026.

Mark Huntley, J.D.
By Mark Huntley, J.D.Growth Strategist & AI Discovery Analyst
8 minutes read

Benchmark Summary

October 2026 was a quiet month for the Alcohol Rehab Centers benchmark. No tracked brand crossed the threshold for a significant single-month move, and no brand was classified as a significant riser or decliner.

Hazelden Betty Ford leads the index with valid recommendation coverage of 12.1% in October 2026, the highest of any tracked brand. The next closest brands are American Addiction Centers and The Recovery Village, both at 3.5%, a gap of 8.6 points. Hazelden Betty Ford has held the top position in every month since the July 2026 baseline.

The largest coverage increase since baseline belongs to Hazelden Betty Ford, which rose from 7.6% in July 2026 to 12.1% in October 2026, an increase of 4.5 points. The largest cumulative decline belongs to Ria Health, which fell from 1.5% in July 2026 to 0.0% in October 2026, a decline of 1.5 points.

The benchmark began with 800 prompt-surface observations in each month and produced 66 qualified observations in July 2026, 84 in August 2026, 80 in September 2026, and 58 in October 2026.

AI recommendation trend

valid recommendation coverage, Jul 2026 to Oct 2026

0%5%10%15%20%Jul 2026Aug 2026Sep 2026Oct 2026
  • Hazelden Betty Ford12.1%
  • American Addiction Centers3.5%
  • The Recovery Village3.5%
  • Caron Treatment Centers1.7%
  • Gateway Foundation1.7%
  • Recovery Centers of America1.7%
  • Banyan Treatment Centers0.0%
  • Footprints to Recovery0.0%
  • Monument0.0%
  • Ria Health0.0%

Current Benchmark at a Glance

Measure

Jul 2026

Oct 2026

Movement

Qualified benchmark observations

66

58

Down 8

Tracked brands

10

10

No change

Qualified surface breadth

4

5

Up 1

Recommendation-shaped answer share

10.6%

15.5%

Up 4.9 points

Valid recommendation shortlist share

9.1%

13.8%

Up 4.7 points

Leader by valid recommendation coverage

Hazelden Betty Ford

Hazelden Betty Ford

No change

Qualified surface breadth counts the canonical AI surface families with at least one qualified observation. The six families tested are ChatGPT, Copilot, Gemini, Perplexity, AI Overviews, and AI Mode. In October 2026, the benchmark captured qualified observations across five of these six families.

For the strategic interpretation of this benchmark, read CiteWorks Studio's analysis of How AI Search Is Recommending Alcohol Rehab Centers

Research Scope and Qualification

The public benchmark is narrower than the raw collection universe by design. The funnel below shows how observations were qualified.

Research stage

Jul 2026

Oct 2026

What it represents

Source prompt-surface observations

800

800

Total prompts collected across AI surfaces

Unique questions

602

668

Distinct questions after deduplication

Brand / competitor mentions

800

799

Prompts mentioning a tracked brand or competitor

Relevant observations

159

176

Prompts relevant to the vertical

Irrelevant observations

641

623

Prompts not relevant to the vertical

Qualified benchmark observations

66

58

Public denominator for brand metrics

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Brand-level percentages use the qualified observations as the public denominator, not the raw collection. See the AI Visibility Market Discovery Methodology for full details.

Current Brand Standings

Questions This Section Answers

  • Who leads the alcohol rehab center standings, and how far ahead are they?
  • How do Hazelden Betty Ford, American Addiction Centers, and The Recovery Village compare on valid recommendation coverage?
  • Which tracked brands show strong presence but weak recommendation coverage?

The table below shows the current-month benchmark view for all tracked brands, sorted by valid recommendation coverage.

Brand

Presence rate

Valid recommendation coverage

Top-three rate

Rank-one rate

Net sentiment

Hazelden Betty Ford

60.3%

12.1%

12.1%

8.6%

0.6

American Addiction Centers

79.3%

3.5%

3.5%

1.7%

0.1

The Recovery Village

36.2%

3.5%

3.5%

1.7%

0.1

Caron Treatment Centers

8.6%

1.7%

1.7%

0.0%

1.0

Gateway Foundation

5.2%

1.7%

1.7%

0.0%

0.3

Recovery Centers of America

20.7%

1.7%

1.7%

0.0%

0.2

Banyan Treatment Centers

3.5%

0.0%

0.0%

0.0%

1.0

Footprints to Recovery

1.7%

0.0%

0.0%

0.0%

0.0

Monument

0.0%

0.0%

0.0%

0.0%

0.0

Ria Health

0.0%

0.0%

0.0%

0.0%

0.0

How to Read the Standings

  • Presence rate: Share of qualified observations where the brand is mentioned at all, in any context.
  • Valid recommendation coverage: Share of qualified observations where the brand appears in a genuine recommendation shortlist.
  • Top-three rate: Share of qualified observations where the brand appears among the top three recommended options.
  • Rank-one rate: Share of qualified observations where the brand is the single top recommendation.
  • Net sentiment: Average sentiment score across mentions, ranging from negative to positive, with neutral at zero.

For formulas and denominator rules, see AI Visibility Market Discovery Metric Definitions.

Recommendation Coverage Movement

Questions This Section Answers

  • Which alcohol rehab brand made the largest recommendation coverage gain since the July 2026 baseline?
  • Which brand saw the biggest decline in recommendation coverage since baseline?
  • Did any tracked brand cross the threshold for a significant single-month move in October 2026?

The table below shows baseline-to-current movement for all tracked brands. All movement in October 2026 was within normal month-to-month variation.

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Brand

Jul 2026

Oct 2026

Movement since baseline

American Addiction Centers

3.0%

3.5%

Up 0.5 points

Banyan Treatment Centers

0.0%

0.0%

No change

Caron Treatment Centers

1.5%

1.7%

Up 0.2 points

Footprints to Recovery

0.0%

0.0%

No change

Gateway Foundation

1.5%

1.7%

Up 0.2 points

Hazelden Betty Ford

7.6%

12.1%

Up 4.5 points

Monument

0.0%

0.0%

No change

Recovery Centers of America

3.0%

1.7%

Down 1.3 points

Ria Health

1.5%

0.0%

Down 1.5 points

The Recovery Village

1.5%

3.5%

Up 2.0 points

None of the ten tracked brands crossed the threshold for a significant single-month move between September 2026 and October 2026, consistent with the quiet-month classification for this period. The standings above reflect the cumulative baseline-to-current pattern rather than single-month volatility.

Largest Increase: Hazelden Betty Ford

Hazelden Betty Ford rose to 12.1% valid recommendation coverage in October 2026 from 7.6% in July 2026, an increase of 4.5 points. The brand has posted a valid recommendation coverage increase in each of the two months since September 2026, reaching 7 valid recommendations in October 2026. Its top-three rate stands at 12.1% and its rank-one rate at 8.6% in October 2026, up from 6.1% and 6.1% respectively in July 2026. Net sentiment moved from 0.1 in July 2026 to 0.6 in October 2026.

Largest Decline: Ria Health

Ria Health fell to 0.0% valid recommendation coverage in October 2026 from 1.5% in July 2026, a decline of 1.5 points. The brand held at 0.0% coverage in both September and October 2026, after reaching 1.2% in August 2026. Presence also declined, from 4.5% in July 2026 to 0.0% in October 2026.

Category Leader: Hazelden Betty Ford

Hazelden Betty Ford remains the category leader with 12.1% valid recommendation coverage in October 2026, up from 7.6% in July 2026. The brand reached 7 valid recommendations in October 2026, all within the top three and 5 of them at rank one.

Recommendation Placement Snapshot

Questions This Section Answers

  • How do top-three placement and rank-one position differ for the leading rehab brands?
  • Which brand converts the most top-three appearances into first-position recommendations?

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Coverage alone does not show how prominently a brand is recommended. The placement rates below show where leading brands appear within recommendation lists.

Brand

Jul 2026 top-three rate

Jul 2026 rank-one rate

Oct 2026 top-three rate

Oct 2026 rank-one rate

Hazelden Betty Ford

6.1%

6.1%

12.1%

8.6%

American Addiction Centers

3.0%

0.0%

3.5%

1.7%

The Recovery Village

1.5%

1.5%

3.5%

1.7%

American Addiction Centers and The Recovery Village both reached 3.5% top-three placement in October 2026, but both converted only half of those appearances into rank-one positions. Hazelden Betty Ford converted the majority of its top-three appearances into first position.

Buyer-Intent Distribution

Questions This Section Answers

  • What buyer-intent categories produced qualified observations in this benchmark?
  • Does the current index capture pricing or multi-brand comparison prompts?

All qualified observations in every month of the series fell into the brand recommendation class of buyer-intent discovery.

Buyer-intent class

Jul 2026

Oct 2026

Brand Recommendation

66

58

Pricing & Value

0

0

Multi-Brand Comparison

0

0

Total qualified observations

66

58

The current public series measures brand-recommendation discovery and does not yet contain qualified observations in the pricing or comparison classes.

Historical Measurement Record

This is an evergreen benchmark URL. New measurements are added to the same report.

Measurement

Qualified observations

Coverage leader

Leader coverage

Largest coverage movement

Jul 2026

66

Hazelden Betty Ford

7.6%

N/A (baseline month)

Aug 2026

84

Hazelden Betty Ford

7.1%

3.0 points down (Recovery Centers of America)

Sep 2026

80

Hazelden Betty Ford

10.0%

2.5 points up (Recovery Centers of America)

Oct 2026

58

Hazelden Betty Ford

12.1%

3.5 points up (The Recovery Village)

Evidence and Source Layer

The benchmark is built from prompt-level observations that retain the query, AI/search surface, answer, brand outcome, recommendation placement, sentiment, and where exposed, citations or attributable evidence sources. Source presence is evidence about the information environment. It is not automatically proof that the source caused the recommendation.

Scope Boundaries

  • This public benchmark does not measure market share.
  • It does not measure attributable sales.
  • It does not capture every possible AI response.
  • It does not measure organic-search ranking.
  • It does not measure social mention volume.
  • It does not measure private or sponsored channels.
  • It does not establish causality from a metric movement alone.

Top 10 Cited Domains

Questions This Section Answers

  • Which domains receive the most citations across AI platform responses about alcohol rehab centers?
  • How many tracked brands' own websites appear among the most-cited sources?
  • What share of all citations goes to the top 10 domains?

Across all AI platform responses in this measurement period, the benchmark observed 5,725 total citations across 2,236 unique domains.

Rank

Domain

Citations

Share

Platforms citing

1

google.com

331

5.8%

Google AI Mode, AI Overviews

2

youtube.com

258

4.5%

ChatGPT, Gemini, Google AI Mode, AI Overviews, Perplexity

3

reddit.com

190

3.3%

ChatGPT, Copilot, Gemini, Google AI Mode, AI Overviews, Perplexity

4

americanaddictioncenters.org

173

3.0%

Copilot, Gemini, Google AI Mode, AI Overviews

5

en.wikipedia.org

134

2.3%

ChatGPT, Copilot, Gemini, Google AI Mode, AI Overviews, Perplexity

6

facebook.com

131

2.3%

Google AI Mode, AI Overviews, Perplexity

7

therecoveryvillage.com

104

1.8%

Gemini, Google AI Mode, AI Overviews

8

nps.gov

57

1.0%

ChatGPT, Copilot, Gemini, Google AI Mode, AI Overviews, Perplexity

9

merriam-webster.com

49

0.9%

ChatGPT, Copilot, Gemini, Google AI Mode, AI Overviews, Perplexity

10

hazeldenbettyford.org

47

0.8%

ChatGPT, Gemini, Google AI Mode, AI Overviews

Citations are broadly distributed, with the top 10 domains accounting for roughly 23.7% of all citations and 2,236 unique domains receiving at least one citation. Three tracked brands' own domains appear in the top 10: americanaddictioncenters.org (rank 4), therecoveryvillage.com (rank 7), and hazeldenbettyford.org (rank 10). General-purpose sources dominate the upper ranks, including google.com, youtube.com, reddit.com, Wikipedia, and Facebook, while government and reference sites such as nps.gov and merriam-webster.com also appear.

About This Benchmark

The LLM Authority Index AI Visibility Market Discovery Index tracks how brands appear across major AI and search surfaces in response to real consumer prompts. It measures presence, recommendation coverage, placement, and sentiment as distinct signals.

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