Contract Management Software: AI Market Discovery Index

Tracking how AI platforms recommend contract management software. This public AI Market Discovery Index is updated monthly since July 2026.

Mark Huntley, J.D.
By Mark Huntley, J.D.Growth Strategist & AI Discovery Analyst
5 minutes read

Benchmark Summary

PandaDoc led the Contract Management Software benchmark in August 2026 with a valid recommendation coverage of 13.7%, ahead of DocuSign at 13.2%. The largest coverage decline belonged to DocuSign, which fell from 56.4% in July 2026 to 13.2% in August 2026, while the largest proportional decline belonged to Agiloft, which fell from 25.0% in July 2026 to 4.4% in August 2026.

This was a month of broad downward movement across the entire tracked brand set. All ten tracked brands declined in valid recommendation coverage between July 2026 and August 2026, each move registering beyond normal month-to-month variation. The declines were consistent in direction across presence rates, top-three rates, and rank-one rates for most brands.

The benchmark began with 800 prompt-surface observations in July 2026 and 700 in August 2026, producing 468 and 453 qualified observations respectively after qualification.

AI recommendation trend

valid recommendation coverage, Jul 2026 to Aug 2026

  • PandaDoc-33.9% · beyond normal variation
    Jul 202647.6%
    Aug 202613.7%
  • DocuSign-43.2% · beyond normal variation
    Jul 202656.4%
    Aug 202613.2%
  • Ironclad-36.8% · beyond normal variation
    Jul 202643.2%
    Aug 20266.4%
  • Icertis-24.4% · beyond normal variation
    Jul 202629.5%
    Aug 20265.1%
  • Agiloft-20.6% · beyond normal variation
    Jul 202625.0%
    Aug 20264.4%
  • Conga-11.9% · beyond normal variation
    Jul 202615.4%
    Aug 20263.5%
  • Juro-13.2% · beyond normal variation
    Jul 202616.7%
    Aug 20263.5%
  • LinkSquares-18.0% · beyond normal variation
    Jul 202620.9%
    Aug 20262.9%
  • ContractSafe-16.4% · beyond normal variation
    Jul 202618.6%
    Aug 20262.2%
  • ContractWorks-6.1% · beyond normal variation
    Jul 20267.7%
    Aug 20261.6%

Current Benchmark at a Glance

Measure

Jul 2026

Aug 2026

Movement

Qualified benchmark observations

468

453

Down 15

Tracked brands

10

10

No change

Qualified surface breadth

6

5

Down 1

Recommendation-shaped answer share

42.9%

7.9%

Down 35.0 points

Valid recommendation shortlist share

67.5%

15.7%

Down 51.8 points

Leader by valid recommendation coverage

DocuSign

PandaDoc

Changed

Qualified surface breadth counts the canonical AI/search surface families (ChatGPT, Copilot, Gemini, Perplexity, AI Overviews, and AI Mode) with at least one qualified observation. August 2026 recorded qualified observations across five of the six families, with no qualified observations attributed to Perplexity in that month.

For the strategic interpretation of this benchmark, read CiteWorks Studio's analysis of How AI Search Is Recommending Contract Management Software

Research Scope and Qualification

The public benchmark is narrower than the raw collection universe by design.

Research stage

Jul 2026

Aug 2026

What it represents

Source prompt-surface observations

800

700

Total prompts collected

Unique questions

463

491

Distinct question phrasings

Brand / competitor mentions

800

700

Prompts mentioning a tracked brand

Relevant observations

742

658

On-topic for the vertical

Irrelevant observations

58

42

Off-topic for the vertical

Qualified benchmark observations

468

453

Public denominator

Brand-level percentages use the qualified observations as the public denominator, not the raw collection. Learn more in the AI Market Discovery Methodology.

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Current Brand Standings

Brand

Presence rate

Valid recommendation coverage

Top-three rate

Rank-one rate

Net sentiment

PandaDoc

18.8%

13.7%

7.7%

1.3%

0.7

DocuSign

23.2%

13.2%

10.4%

6.8%

0.5

Ironclad

10.6%

6.4%

4.2%

3.8%

0.6

Icertis

9.0%

5.1%

2.6%

0.4%

0.6

Agiloft

8.4%

4.4%

1.1%

0.0%

0.6

Juro

5.7%

3.5%

1.1%

0.2%

0.6

Conga

5.1%

3.5%

1.1%

0.2%

0.7

LinkSquares

3.5%

2.9%

0.7%

0.0%

0.8

ContractSafe

3.1%

2.2%

0.4%

0.2%

0.7

ContractWorks

2.0%

1.6%

0.4%

0.0%

0.8

How to Read the Standings

  • Presence rate is the share of qualified observations where the brand is mentioned at all in the AI answer.
  • Valid recommendation coverage is the share of qualified observations where the brand receives a bona fide recommendation, excluding passing mentions.
  • Top-three rate is the share of qualified observations where the brand appears in a recommended shortlist's top three.
  • Rank-one rate is the share of qualified observations where the brand is the single first recommendation.
  • Net sentiment is the share of positive minus negative mentions among all sentiment-bearing mentions, from 0 to 1.

For formulas and denominator rules, see AI Market Discovery Metric Definitions.

Recommendation Coverage Movement

Brand

Jul 2026

Aug 2026

Movement since baseline

Agiloft

25.0%

4.4%

Down 20.6 points

Conga

15.4%

3.5%

Down 11.9 points

ContractSafe

18.6%

2.2%

Down 16.4 points

ContractWorks

7.7%

1.6%

Down 6.1 points

DocuSign

56.4%

13.2%

Down 43.2 points

Icertis

29.5%

5.1%

Down 24.4 points

Ironclad

43.2%

6.4%

Down 36.8 points

Juro

16.7%

3.5%

Down 13.2 points

LinkSquares

20.9%

2.9%

Down 18.0 points

PandaDoc

47.6%

13.7%

Down 33.9 points

Every tracked brand declined from July 2026 to August 2026. In each case, this single-month move constituted the entire baseline-to-current movement, since the series spans two comparable months. No brand increased in valid recommendation coverage.

Largest Decline: DocuSign

DocuSign recorded the largest absolute decline in valid recommendation coverage, falling 43.2 points from 56.4% to 13.2%. The decline appeared across supporting metrics: presence rate fell from 91.5% to 23.2%, top-three rate fell from 35.3% to 10.4%, and rank-one rate fell from 16.2% to 6.8%. Net sentiment moved from 0.7 to 0.5.

Category Leader: PandaDoc

PandaDoc became the coverage leader with 13.7% valid recommendation coverage in August 2026, down from 47.6% in July 2026, a decline of 33.9 points. Its lead over DocuSign in second place was 0.5 points. Despite leading the category on coverage, PandaDoc's presence rate (18.8%) was lower than DocuSign's (23.2%), and its rank-one rate (1.3%) was below DocuSign's (6.8%), illustrating that coverage leadership can coexist with weaker top placement.

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Recommendation Placement Snapshot

Coverage alone does not show how prominently a brand is recommended. Among the top brands by valid recommendation coverage, placement rates reveal a different ordering.

Brand

Aug 2026 top-three rate

Aug 2026 rank-one rate

Jul 2026 top-three rate

Jul 2026 rank-one rate

PandaDoc

7.7%

1.3%

24.6%

6.2%

DocuSign

10.4%

6.8%

35.3%

16.2%

Ironclad

4.2%

3.8%

35.7%

23.1%

DocuSign held the highest top-three rate (10.4%) and rank-one rate (6.8%) among tracked brands in August 2026, despite ranking second on overall coverage. Close coverage figures can still hide markedly different first-position rates.

Buyer-Intent Distribution

In both months, the qualified observations fell into the Brand Recommendation class of discovery.

Buyer-intent class

Jul 2026

Aug 2026

Brand Recommendation

468

453

Pricing & Value

0

0

Multi-Brand Comparison

0

0

Total qualified observations

468

453

The current public series measures brand recommendation discovery only. It does not yet contain qualified observations in the Pricing & Value or Multi-Brand Comparison classes.

Historical Measurement Record

Measurement

Qualified observations

Coverage leader

Leader coverage

Largest coverage movement

Jul 2026

468

DocuSign

56.4%

DocuSign, down 43.2 points to Aug

Aug 2026

453

PandaDoc

13.7%

DocuSign, down 43.2 points from Jul

Evidence and Source Layer

The benchmark is built from prompt-level observations that retain the query, AI/search surface, answer, brand outcome, recommendation placement, sentiment, and, where exposed, citations or attributable evidence sources. Source presence is evidence about the information environment. It is not automatically proof that the source caused the recommendation.

Scope Boundaries

This public benchmark does not measure market share, attributable sales, every possible AI response, organic-search ranking, social mention volume, or private/sponsored channels. A metric movement alone does not establish causality.

About This Benchmark

The LLM Authority Index AI Market Discovery Index tracks how often and how prominently contract management software brands surface across major AI and search surfaces in response to real buyer-style queries. The benchmark is rebuilt monthly from a consistent, documented research protocol.

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