Contract Management Software: AI Market Discovery Index
Tracking how AI platforms recommend contract management software. This public AI Market Discovery Index is updated monthly since July 2026.

On this page
- 01Benchmark Summary
- 02Current Benchmark at a Glance
- 03Research Scope and Qualification
- 04Current Brand Standings
- 05How to Read the Standings
- 06Recommendation Coverage Movement
- 07Largest Decline: DocuSign
- 08Category Leader: PandaDoc
- 09Recommendation Placement Snapshot
- 10Buyer-Intent Distribution
- 11Historical Measurement Record
- 12Evidence and Source Layer
Benchmark Summary
PandaDoc led the Contract Management Software benchmark in August 2026 with a valid recommendation coverage of 13.7%, ahead of DocuSign at 13.2%. The largest coverage decline belonged to DocuSign, which fell from 56.4% in July 2026 to 13.2% in August 2026, while the largest proportional decline belonged to Agiloft, which fell from 25.0% in July 2026 to 4.4% in August 2026.
This was a month of broad downward movement across the entire tracked brand set. All ten tracked brands declined in valid recommendation coverage between July 2026 and August 2026, each move registering beyond normal month-to-month variation. The declines were consistent in direction across presence rates, top-three rates, and rank-one rates for most brands.
The benchmark began with 800 prompt-surface observations in July 2026 and 700 in August 2026, producing 468 and 453 qualified observations respectively after qualification.
AI recommendation trend
valid recommendation coverage, Jul 2026 to Aug 2026
- PandaDoc-33.9% · beyond normal variationJul 202647.6%Aug 202613.7%
- DocuSign-43.2% · beyond normal variationJul 202656.4%Aug 202613.2%
- Ironclad-36.8% · beyond normal variationJul 202643.2%Aug 20266.4%
- Icertis-24.4% · beyond normal variationJul 202629.5%Aug 20265.1%
- Agiloft-20.6% · beyond normal variationJul 202625.0%Aug 20264.4%
- Conga-11.9% · beyond normal variationJul 202615.4%Aug 20263.5%
- Juro-13.2% · beyond normal variationJul 202616.7%Aug 20263.5%
- LinkSquares-18.0% · beyond normal variationJul 202620.9%Aug 20262.9%
- ContractSafe-16.4% · beyond normal variationJul 202618.6%Aug 20262.2%
- ContractWorks-6.1% · beyond normal variationJul 20267.7%Aug 20261.6%
Current Benchmark at a Glance
Measure | Jul 2026 | Aug 2026 | Movement |
|---|---|---|---|
Qualified benchmark observations | 468 | 453 | Down 15 |
Tracked brands | 10 | 10 | No change |
Qualified surface breadth | 6 | 5 | Down 1 |
Recommendation-shaped answer share | 42.9% | 7.9% | Down 35.0 points |
Valid recommendation shortlist share | 67.5% | 15.7% | Down 51.8 points |
Leader by valid recommendation coverage | DocuSign | PandaDoc | Changed |
Qualified surface breadth counts the canonical AI/search surface families (ChatGPT, Copilot, Gemini, Perplexity, AI Overviews, and AI Mode) with at least one qualified observation. August 2026 recorded qualified observations across five of the six families, with no qualified observations attributed to Perplexity in that month.
For the strategic interpretation of this benchmark, read CiteWorks Studio's analysis of How AI Search Is Recommending Contract Management Software
Research Scope and Qualification
The public benchmark is narrower than the raw collection universe by design.
Research stage | Jul 2026 | Aug 2026 | What it represents |
|---|---|---|---|
Source prompt-surface observations | 800 | 700 | Total prompts collected |
Unique questions | 463 | 491 | Distinct question phrasings |
Brand / competitor mentions | 800 | 700 | Prompts mentioning a tracked brand |
Relevant observations | 742 | 658 | On-topic for the vertical |
Irrelevant observations | 58 | 42 | Off-topic for the vertical |
Qualified benchmark observations | 468 | 453 | Public denominator |
Brand-level percentages use the qualified observations as the public denominator, not the raw collection. Learn more in the AI Market Discovery Methodology.
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Current Brand Standings
Brand | Presence rate | Valid recommendation coverage | Top-three rate | Rank-one rate | Net sentiment |
|---|---|---|---|---|---|
PandaDoc | 18.8% | 13.7% | 7.7% | 1.3% | 0.7 |
DocuSign | 23.2% | 13.2% | 10.4% | 6.8% | 0.5 |
Ironclad | 10.6% | 6.4% | 4.2% | 3.8% | 0.6 |
Icertis | 9.0% | 5.1% | 2.6% | 0.4% | 0.6 |
Agiloft | 8.4% | 4.4% | 1.1% | 0.0% | 0.6 |
Juro | 5.7% | 3.5% | 1.1% | 0.2% | 0.6 |
Conga | 5.1% | 3.5% | 1.1% | 0.2% | 0.7 |
LinkSquares | 3.5% | 2.9% | 0.7% | 0.0% | 0.8 |
ContractSafe | 3.1% | 2.2% | 0.4% | 0.2% | 0.7 |
ContractWorks | 2.0% | 1.6% | 0.4% | 0.0% | 0.8 |
How to Read the Standings
- Presence rate is the share of qualified observations where the brand is mentioned at all in the AI answer.
- Valid recommendation coverage is the share of qualified observations where the brand receives a bona fide recommendation, excluding passing mentions.
- Top-three rate is the share of qualified observations where the brand appears in a recommended shortlist's top three.
- Rank-one rate is the share of qualified observations where the brand is the single first recommendation.
- Net sentiment is the share of positive minus negative mentions among all sentiment-bearing mentions, from 0 to 1.
For formulas and denominator rules, see AI Market Discovery Metric Definitions.
Recommendation Coverage Movement
Brand | Jul 2026 | Aug 2026 | Movement since baseline |
|---|---|---|---|
Agiloft | 25.0% | 4.4% | Down 20.6 points |
Conga | 15.4% | 3.5% | Down 11.9 points |
ContractSafe | 18.6% | 2.2% | Down 16.4 points |
ContractWorks | 7.7% | 1.6% | Down 6.1 points |
DocuSign | 56.4% | 13.2% | Down 43.2 points |
Icertis | 29.5% | 5.1% | Down 24.4 points |
Ironclad | 43.2% | 6.4% | Down 36.8 points |
Juro | 16.7% | 3.5% | Down 13.2 points |
LinkSquares | 20.9% | 2.9% | Down 18.0 points |
PandaDoc | 47.6% | 13.7% | Down 33.9 points |
Every tracked brand declined from July 2026 to August 2026. In each case, this single-month move constituted the entire baseline-to-current movement, since the series spans two comparable months. No brand increased in valid recommendation coverage.
Largest Decline: DocuSign
DocuSign recorded the largest absolute decline in valid recommendation coverage, falling 43.2 points from 56.4% to 13.2%. The decline appeared across supporting metrics: presence rate fell from 91.5% to 23.2%, top-three rate fell from 35.3% to 10.4%, and rank-one rate fell from 16.2% to 6.8%. Net sentiment moved from 0.7 to 0.5.
Category Leader: PandaDoc
PandaDoc became the coverage leader with 13.7% valid recommendation coverage in August 2026, down from 47.6% in July 2026, a decline of 33.9 points. Its lead over DocuSign in second place was 0.5 points. Despite leading the category on coverage, PandaDoc's presence rate (18.8%) was lower than DocuSign's (23.2%), and its rank-one rate (1.3%) was below DocuSign's (6.8%), illustrating that coverage leadership can coexist with weaker top placement.
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Recommendation Placement Snapshot
Coverage alone does not show how prominently a brand is recommended. Among the top brands by valid recommendation coverage, placement rates reveal a different ordering.
Brand | Aug 2026 top-three rate | Aug 2026 rank-one rate | Jul 2026 top-three rate | Jul 2026 rank-one rate |
|---|---|---|---|---|
PandaDoc | 7.7% | 1.3% | 24.6% | 6.2% |
DocuSign | 10.4% | 6.8% | 35.3% | 16.2% |
Ironclad | 4.2% | 3.8% | 35.7% | 23.1% |
DocuSign held the highest top-three rate (10.4%) and rank-one rate (6.8%) among tracked brands in August 2026, despite ranking second on overall coverage. Close coverage figures can still hide markedly different first-position rates.
Buyer-Intent Distribution
In both months, the qualified observations fell into the Brand Recommendation class of discovery.
Buyer-intent class | Jul 2026 | Aug 2026 |
|---|---|---|
Brand Recommendation | 468 | 453 |
Pricing & Value | 0 | 0 |
Multi-Brand Comparison | 0 | 0 |
Total qualified observations | 468 | 453 |
The current public series measures brand recommendation discovery only. It does not yet contain qualified observations in the Pricing & Value or Multi-Brand Comparison classes.
Historical Measurement Record
Measurement | Qualified observations | Coverage leader | Leader coverage | Largest coverage movement |
|---|---|---|---|---|
Jul 2026 | 468 | DocuSign | 56.4% | DocuSign, down 43.2 points to Aug |
Aug 2026 | 453 | PandaDoc | 13.7% | DocuSign, down 43.2 points from Jul |
Evidence and Source Layer
The benchmark is built from prompt-level observations that retain the query, AI/search surface, answer, brand outcome, recommendation placement, sentiment, and, where exposed, citations or attributable evidence sources. Source presence is evidence about the information environment. It is not automatically proof that the source caused the recommendation.
Scope Boundaries
This public benchmark does not measure market share, attributable sales, every possible AI response, organic-search ranking, social mention volume, or private/sponsored channels. A metric movement alone does not establish causality.
About This Benchmark
The LLM Authority Index AI Market Discovery Index tracks how often and how prominently contract management software brands surface across major AI and search surfaces in response to real buyer-style queries. The benchmark is rebuilt monthly from a consistent, documented research protocol.
- AI Market Discovery Methodology
- AI Market Discovery Metric Definitions
- AI Market Discovery Research Standards
- Modeled AI Authority Value
Get a Company-Level Authority Index
The public industry benchmark shows category-level standings. A company-level Authority Index can go deeper.
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The paid deep-dive adds competitor threat profiles, the gap matrix, citation failure map, platform-by-platform recovery roadmap, and client-specific economic modeling.
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