Contract Management Software: AI Market Discovery Index

Tracking how AI platforms recommend contract management software. This public AI Market Discovery Index is updated monthly since July 2026.

Mark Huntley, J.D.
By Mark Huntley, J.D.Growth Strategist & AI Discovery Analyst
6 minutes read

Benchmark Summary

DocuSign led the Contract Management Software benchmark in September 2026 with a valid recommendation coverage of 56.0%, ahead of PandaDoc at 47.3%. The month's largest coverage decline belonged to Agiloft, down from 25.0% in July 2026 to 15.8% in September 2026, while Icertis recorded the largest absolute decline, falling from 29.5% in July 2026 to 19.7% in September 2026.

The September 2026 series shows significant movement across brand outcomes. Agiloft, Icertis, and LinkSquares each recorded coverage declines beyond normal month-to-month variation from the July 2026 baseline. The declines came after an August 2026 month that saw all ten brands drop sharply in coverage, followed by a broad recovery in September 2026. Every brand rose between August 2026 and September 2026, with DocuSign climbing 42.8 points and PandaDoc climbing 33.6 points from their August lows.

The benchmark began with 800 prompt-surface observations in each month of the series and produced 482 qualified observations in September 2026 after qualification.

AI recommendation trend

valid recommendation coverage, Jul 2026 to Sep 2026

0%15%30%45%60%Jul 2026Aug 2026Sep 2026
  • DocuSign56.0%
  • PandaDoc47.3%
  • Ironclad37.3%
  • Icertis19.7%
  • Agiloft15.8%
  • Conga15.8%
  • ContractSafe15.8%
  • LinkSquares14.9%
  • Juro13.9%
  • ContractWorks5.4%

Current Benchmark at a Glance

Measure

Jul 2026

Sep 2026

Movement

Qualified benchmark observations

468

482

Up 14

Tracked brands

10

10

No change

Qualified surface breadth

6

6

No change

Recommendation-shaped answer share

42.9%

41.7%

Down 1.2 points

Valid recommendation shortlist share

67.5%

60.4%

Down 7.1 points

Leader by valid recommendation coverage

DocuSign

DocuSign

No change

Qualified surface breadth counts the canonical AI/search surface families (ChatGPT, Copilot, Gemini, Perplexity, AI Overviews, and AI Mode) with at least one qualified observation. September 2026 recorded qualified observations across all six families, matching the July 2026 breadth. August 2026 recorded five families, with no qualified observations attributed to Perplexity in that month.

For the strategic interpretation of this benchmark, read CiteWorks Studio's analysis of How AI Search Is Recommending Contract Management Software

Research Scope and Qualification

The public benchmark is narrower than the raw collection universe by design.

Research stage

Jul 2026

Sep 2026

What it represents

Source prompt-surface observations

800

800

Total prompts collected

Unique questions

463

547

Distinct question phrasings

Brand / competitor mentions

800

800

Prompts mentioning a tracked brand

Relevant observations

742

712

On-topic for the vertical

Irrelevant observations

58

88

Off-topic for the vertical

Qualified benchmark observations

468

482

Public denominator

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Brand-level percentages use the qualified observations as the public denominator, not the raw collection. Learn more in the AI Market Discovery Methodology.

Current Brand Standings

Brand

Presence rate

Valid recommendation coverage

Top-three rate

Rank-one rate

Net sentiment

DocuSign

91.9%

56.0%

38.0%

16.8%

0.7

PandaDoc

64.7%

47.3%

23.9%

4.8%

0.8

Ironclad

59.3%

37.3%

27.0%

18.1%

0.7

Icertis

38.6%

19.7%

9.5%

3.1%

0.7

Agiloft

29.5%

15.8%

3.1%

0.2%

0.7

Conga

26.1%

15.8%

5.6%

0.2%

0.7

ContractSafe

20.8%

15.8%

5.6%

2.3%

0.8

LinkSquares

20.5%

14.9%

2.7%

0.4%

0.8

Juro

20.9%

13.9%

3.9%

0.8%

0.8

ContractWorks

8.1%

5.4%

1.2%

0.4%

0.9

How to Read the Standings

  • Presence rate is the share of qualified observations where the brand is mentioned at all in the AI answer.
  • Valid recommendation coverage is the share of qualified observations where the brand receives a bona fide recommendation, excluding passing mentions.
  • Top-three rate is the share of qualified observations where the brand appears in a recommended shortlist's top three.
  • Rank-one rate is the share of qualified observations where the brand is the single first recommendation.
  • Net sentiment is the share of positive minus negative mentions among all sentiment-bearing mentions, from 0 to 1.

For formulas and denominator rules, see AI Market Discovery Metric Definitions.

Recommendation Coverage Movement

Brand

Jul 2026

Sep 2026

Movement since baseline

Agiloft

25.0%

15.8%

Down 9.2 points

Conga

15.4%

15.8%

Up 0.4 points

ContractSafe

18.6%

15.8%

Down 2.8 points

ContractWorks

7.7%

5.4%

Down 2.3 points

DocuSign

56.4%

56.0%

Down 0.4 points

Icertis

29.5%

19.7%

Down 9.8 points

Ironclad

43.2%

37.3%

Down 5.9 points

Juro

16.7%

13.9%

Down 2.8 points

LinkSquares

20.9%

14.9%

Down 6.0 points

PandaDoc

47.6%

47.3%

Down 0.3 points

Across the three-month series, each brand rose between August 2026 and September 2026. The largest prior-to-current moves belonged to DocuSign, up 42.8 points from 13.2% in August 2026 to 56.0% in September 2026, and PandaDoc, up 33.6 points from 13.7% in August 2026 to 47.3% in September 2026. Conga rose 12.3 points from 3.5% in August 2026 to 15.8% in September 2026, while Icertis rose 14.6 points from 5.1% in August 2026 to 19.7% in September 2026.

Largest Decline: Agiloft

Agiloft recorded a significant coverage decline, falling 9.2 points from 25.0% valid recommendation coverage in July 2026 to 15.8% in September 2026. The top-three rate fell from 6.2% to 3.1% across the same period, while presence rate moved from 31.2% to 29.5%. Agiloft's 25.0% coverage in July 2026 represented 117 valid recommendations from 468 qualified observations, and its 15.8% in September 2026 represented 76 valid recommendations from 482 qualified observations.

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Largest Decline: Icertis

Icertis recorded the largest absolute coverage decline, falling 9.8 points from 29.5% valid recommendation coverage in July 2026 to 19.7% in September 2026. Top-three rate fell from 15.0% to 9.5%, and rank-one rate fell from 6.2% to 3.1% across the same period. Icertis's 29.5% coverage in July 2026 represented 138 valid recommendations from 468 qualified observations, and its 19.7% in September 2026 represented 95 valid recommendations from 482 qualified observations.

Largest Decline: LinkSquares

LinkSquares also recorded a significant coverage decline, falling 6.0 points from 20.9% valid recommendation coverage in July 2026 to 14.9% in September 2026. Top-three rate fell from 5.8% to 2.7%, while rank-one rate held at 0.4% in both months. LinkSquares's 20.9% coverage in July 2026 represented 98 valid recommendations from 468 qualified observations, and its 14.9% in September 2026 represented 72 valid recommendations from 482 qualified observations.

Category Leader: DocuSign

DocuSign was the coverage leader in both July 2026 and September 2026, holding at 56.0% in September 2026 compared with 56.4% in July 2026, a change of 0.4 points. A stable score still resulted in lost leadership in August 2026, and its 8.7-point lead over PandaDoc in September 2026 reflects a recovery from that interruption. DocuSign also led on presence rate (91.9%), top-three rate (38.0%), and rank-one rate (16.8%) in September 2026, holding the top position across every placement measure.

Recommendation Placement Snapshot

Coverage alone does not show how prominently a brand is recommended. Among the top brands by valid recommendation coverage, placement rates reveal a different ordering.

Brand

Sep 2026 top-three rate

Sep 2026 rank-one rate

Jul 2026 top-three rate

Jul 2026 rank-one rate

DocuSign

38.0%

16.8%

35.3%

16.2%

PandaDoc

23.9%

4.8%

24.6%

6.2%

Ironclad

27.0%

18.1%

35.7%

23.1%

Ironclad recorded a higher rank-one rate (18.1%) than its 37.3% coverage might suggest, while PandaDoc held the second-highest top-three rate (23.9%) but a lower rank-one rate (4.8%) than DocuSign or Ironclad. Close coverage figures can still hide markedly different first-position rates.

Buyer-Intent Distribution

In both months, the qualified observations fell into the Brand Recommendation class of discovery.

Buyer-intent class

Jul 2026

Sep 2026

Brand Recommendation

468

482

Pricing & Value

0

0

Multi-Brand Comparison

0

0

Total qualified observations

468

482

The current public series measures brand recommendation discovery only. It does not yet contain qualified observations in the Pricing & Value or Multi-Brand Comparison classes.

Historical Measurement Record

Measurement

Qualified observations

Coverage leader

Leader coverage

Largest coverage movement

Jul 2026

468

DocuSign

56.4%

DocuSign, down 43.2 points to Aug

Aug 2026

453

PandaDoc

13.7%

DocuSign, down 43.2 points from Jul

Sep 2026

482

DocuSign

56.0%

Agiloft, down 9.2 points from Jul

Evidence and Source Layer

The benchmark is built from prompt-level observations that retain the query, AI/search surface, answer, brand outcome, recommendation placement, sentiment, and, where exposed, citations or attributable evidence sources. Source presence is evidence about the information environment. It is not automatically proof that the source caused the recommendation.

Scope Boundaries

This public benchmark does not measure market share, attributable sales, every possible AI response, organic-search ranking, social mention volume, or private/sponsored channels. A metric movement alone does not establish causality.

About This Benchmark

The LLM Authority Index AI Market Discovery Index tracks how often and how prominently contract management software brands surface across major AI and search surfaces in response to real buyer-style queries. The benchmark is rebuilt monthly from a consistent, documented research protocol.

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