Invisible Braces AI Visibility Ranking Trends - November 2026

Answer capsule

The November 2026 Invisible Braces benchmark compares 10 companies across 289 AI answers that met its inclusion rules. ALIGNERCO leads with 135 recommendations (46.71% of answers). At least one tracked company was recommended in 166 answers; some answers recommended several companies.

The rankings distinguish being mentioned from receiving an affirmative recommendation, then examine placement and the wording used about each company. Earlier monthly results show how counts and rates changed, with each month using its own answer total. These results describe the answers reviewed, not product quality or customer satisfaction. Differences between monthly samples limit comparisons and do not establish why a result changed.

For the strategic interpretation of this benchmark, read CiteWorks Studio's analysis of How AI Search Is Recommending Invisible Braces

Industry leaderboard

Questions This Section Answers

• How do Invisible Braces rank by recorded AI recommendations in November 2026?

The leaderboard orders companies by how many recorded answers affirmatively recommended them. That count is not the same as reach: a company can appear in many answers without being endorsed in most of them. Ties in recommendation count would share a rank, so adjacent positions should not be read as a strict hierarchy unless the printed counts differ.

Mentions, recommendations, shortlist placements and first-place placements answer separate questions. Placements are nested inside recommendations rather than added to them, and recommendation rates use the full answer total. Reading the columns together shows whether a company is widely present, frequently endorsed, or endorsed near the top of an answer.

Key findings

Tracked-company answer coverage

Questions This Section Answers

• How often did the November 2026 Invisible Braces answer sample recommend any tracked company?

166 distinct answers recommended at least one tracked company. Counting each company recommendation separately gives 646, because an answer can recommend several companies. Answers with no tracked recommendation may still have recommended companies outside this comparison.

Coverage describes how often tracked companies appear across the reviewed answers. Every qualified answer mentioned at least one tracked company, but a smaller share recommended one. Because a single answer can recommend several companies, company-level recommendation counts exceed the number of answers carrying any recommendation.

Answers without a tracked recommendation are not empty of advice; they may have named companies outside this comparison. Overlapping coverage therefore shows presence within a defined company set, not overall market dominance or share of voice.

Reach and affirmative recommendation

ALIGNERCO ranks 1 by recommendation count. Mentions: 248 (85.81%); recommendations: 135 (46.71%). Top 3 placements: 89 (30.80%); first-place placements: 41 (14.19%).

Wording about the company: 137 positive, 110 neutral, 1 negative mentions. The proportion of mentions that also included a recommendation was 54.4%. The net framing score was 0.55 (defined in Methodology).

113 mentions had no recorded recommendation. Of recorded recommendations, 65.93% were Top 3 and 30.37% were first-place.

Reach counts an appearance; recommendation requires an affirmative endorsement. ALIGNERCO leads on recommendation count, yet a substantial portion of its mentions carried no recorded recommendation, so presence and endorsement diverge. Invisalign appears in nearly every answer but is recommended in a smaller share of them.

A tie in recommendation count would be a tie, not a unique winner. High mention rates should not be read as equivalent to high recommendation rates, since the two measure different things in the same answers.

Recommendation order and placement

Placement describes where within a recommendation a company was positioned. Shortlist placements are a subset of recommendations, and first-place placements are a subset of shortlist placements, so these counts should not be summed or treated as additional wins. A company can be recommended often while rarely placed first.

Recommendation-to-mention ratios describe the recorded answers only. They are not customer conversion, sales, or evidence that an endorsement persuaded anyone. Sparse bases make a strong ratio fragile, so it should be read alongside the underlying counts.

Classified framing in context

Framing classifies the wording used about a company in the reviewed answers. Positive and neutral wording dominate these profiles, with negative wording rare. A neutral classification is not a negative signal, and positive wording does not establish why a recommendation was or was not recorded.

Net framing summarizes positive minus negative mentions relative to all mentions. It is not customer sentiment, satisfaction, or company quality, and it should not be used to explain differences in recommendation counts across companies.

Company results in detail

ALIGNERCO

Questions This Section Answers

• What do the November 2026 AI answer results show about ALIGNERCO mentions, recommendations and placement?

ALIGNERCO ranks 1 by recommendation count. Mentions: 248 (85.81%); recommendations: 135 (46.71%). Top 3 placements: 89 (30.80%); first-place placements: 41 (14.19%).

Wording about the company: 137 positive, 110 neutral, 1 negative mentions. The proportion of mentions that also included a recommendation was 54.4%. The net framing score was 0.55 (defined in Methodology).

113 mentions had no recorded recommendation. Of recorded recommendations, 65.93% were Top 3 and 30.37% were first-place.

From October 2026 to November 2026, ALIGNERCO's mention count fell from 272 to 248, while its recommendation count fell from 148 to 135. The recommendation rate was 40.88% and 46.71% respectively.

ALIGNERCO holds the top recommendation count, with broad mention reach and a majority of its mentions also carrying an endorsement. Its placements skew toward the upper part of answers, and first-place appearances form a meaningful subset of its recommendations. Wording is mostly positive or neutral, with negative framing negligible.

Compared with the prior month, both mentions and recommendations were lower, while the recommendation rate was higher. These are separate recorded comparisons from different answer samples; they do not establish why any figure moved.

Invisalign (Align Technology)

Questions This Section Answers

• What do the November 2026 AI answer results show about Invisalign (Align Technology) mentions, recommendations and placement?

Invisalign (Align Technology) ranks 2 by recommendation count. Mentions: 284 (98.27%); recommendations: 125 (43.25%). Top 3 placements: 112 (38.75%); first-place placements: 81 (28.03%).

Wording about the company: 135 positive, 148 neutral, 1 negative mentions. The proportion of mentions that also included a recommendation was 44.0%. The net framing score was 0.47 (defined in Methodology).

159 mentions had no recorded recommendation. Of recorded recommendations, 89.60% were Top 3 and 64.80% were first-place.

From October 2026 to November 2026, Invisalign (Align Technology)'s mention count fell from 352 to 284, while its recommendation count fell from 130 to 125. The recommendation rate was 35.91% and 43.25% respectively.

Invisalign appears in nearly every reviewed answer, giving it the widest reach in the set, but its recommendation rate is lower than its mention rate suggests. Among its recorded recommendations, a large majority were placed in the top three, and most of those reached first place. Wording is largely positive or neutral.

Both mentions and recommendations were lower than the prior month, while the recommendation rate was higher. The changed samples do not explain these movements, and the comparison should not be read as a loss or gain in standing.

NewSmile

Questions This Section Answers

• What do the November 2026 AI answer results show about NewSmile mentions, recommendations and placement?

NewSmile ranks 3 by recommendation count. Mentions: 186 (64.36%); recommendations: 103 (35.64%). Top 3 placements: 57 (19.72%); first-place placements: 17 (5.88%).

Wording about the company: 103 positive, 83 neutral, 0 negative mentions. The proportion of mentions that also included a recommendation was 55.4%. The net framing score was 0.55 (defined in Methodology).

83 mentions had no recorded recommendation. Of recorded recommendations, 55.34% were Top 3 and 16.50% were first-place.

From October 2026 to November 2026, NewSmile's mention count fell from 190 to 186, while its recommendation count rose from 94 to 103. The recommendation rate was 25.97% and 35.64% respectively.

NewSmile combines solid mention reach with a recommendation rate close to the middle of the set. Its recommendations are more often shortlisted than placed first, so its presence near the top of answers is limited relative to its overall endorsement count. Wording is positive or neutral, with no negative mentions recorded.

Mentions were slightly lower than the prior month while recommendations rose, and the recommendation rate was higher. These are recorded comparisons across separate samples and do not demonstrate an effect from any change.

ClearCorrect

Questions This Section Answers

• What do the November 2026 AI answer results show about ClearCorrect mentions, recommendations and placement?

ClearCorrect ranks 4 by recommendation count. Mentions: 145 (50.17%); recommendations: 72 (24.91%). Top 3 placements: 67 (23.18%); first-place placements: 1 (0.35%).

Wording about the company: 76 positive, 69 neutral, 0 negative mentions. The proportion of mentions that also included a recommendation was 49.7%. The net framing score was 0.52 (defined in Methodology).

73 mentions had no recorded recommendation. Of recorded recommendations, 93.06% were Top 3 and 1.39% were first-place.

From October 2026 to November 2026, ClearCorrect's mention count fell from 182 to 145, while its recommendation count fell from 95 to 72. The recommendation rate was 26.24% and 24.91% respectively.

ClearCorrect shows moderate reach and a recommendation rate below its mention rate. Its placements are distinctive: almost all of its recommendations were shortlisted, but first-place appearances were rare. Wording is positive or neutral throughout, with no negative mentions recorded.

Both mentions and recommendations were lower than the prior month, while the recommendation rate was slightly lower as well. The comparison describes recorded results only and does not establish a cause for the movement.

Spark Aligners

Questions This Section Answers

• What do the November 2026 AI answer results show about Spark Aligners mentions, recommendations and placement?

Spark Aligners ranks 5 by recommendation count. Mentions: 98 (33.91%); recommendations: 62 (21.45%). Top 3 placements: 58 (20.07%); first-place placements: 0 (0.00%).

Wording about the company: 62 positive, 36 neutral, 0 negative mentions. The proportion of mentions that also included a recommendation was 63.3%. The net framing score was 0.63 (defined in Methodology).

36 mentions had no recorded recommendation. Of recorded recommendations, 93.55% were Top 3 and 0.00% were first-place.

From October 2026 to November 2026, Spark Aligners' mention count fell from 125 to 98, while its recommendation count fell from 75 to 62. The recommendation rate was 20.72% and 21.45% respectively.

Spark Aligners has narrower reach than the leaders but a comparatively high recommendation-to-mention ratio, meaning a large share of the answers that named it also endorsed it. Its recommendations were almost all shortlisted, yet none reached first place. Wording is positive or neutral, with no negative mentions.

Both mentions and recommendations were lower than the prior month, while the recommendation rate was slightly higher. The ratio rests on a smaller base, so it should be read with that qualification in mind.

Smileie

Questions This Section Answers

• What do the November 2026 AI answer results show about Smileie mentions, recommendations and placement?

Smileie ranks 6 by recommendation count. Mentions: 102 (35.29%); recommendations: 53 (18.34%). Top 3 placements: 37 (12.80%); first-place placements: 15 (5.19%).

Wording about the company: 53 positive, 49 neutral, 0 negative mentions. The proportion of mentions that also included a recommendation was 52.0%. The net framing score was 0.52 (defined in Methodology).

49 mentions had no recorded recommendation. Of recorded recommendations, 69.81% were Top 3 and 28.30% were first-place.

From October 2026 to November 2026, Smileie's mention count rose from 94 to 102, while its recommendation count rose from 36 to 53. The recommendation rate was 9.94% and 18.34% respectively.

Smileie sits in the middle of the set on reach and recommendation count. A majority of its recommendations were shortlisted, and a smaller but notable share reached first place, giving it more top-position presence than several higher-ranked companies. Wording is positive or neutral, with no negative mentions.

Both mentions and recommendations were higher than the prior month, and the recommendation rate rose as well. These are recorded comparisons from separate samples and do not show why the figures changed.

SureSmile (Dentsply Sirona)

Questions This Section Answers

• What do the November 2026 AI answer results show about SureSmile (Dentsply Sirona) mentions, recommendations and placement?

SureSmile (Dentsply Sirona) ranks 7 by recommendation count. Mentions: 63 (21.80%); recommendations: 36 (12.46%). Top 3 placements: 14 (4.84%); first-place placements: 0 (0.00%).

Wording about the company: 37 positive, 26 neutral, 0 negative mentions. The proportion of mentions that also included a recommendation was 57.1%. The net framing score was 0.59 (defined in Methodology).

27 mentions had no recorded recommendation. Of recorded recommendations, 38.89% were Top 3 and 0.00% were first-place.

From October 2026 to November 2026, SureSmile (Dentsply Sirona)'s mention count fell from 70 to 63, while its recommendation count rose from 32 to 36. The recommendation rate was 8.84% and 12.46% respectively.

SureSmile has modest reach and a recommendation rate that is relatively high against its mention count, suggesting that when it appears it is often endorsed. Its placements, however, are mostly outside the top three, and no first-place appearances were recorded. Wording is positive or neutral, with no negative mentions.

Mentions were lower than the prior month while recommendations rose, and the recommendation rate was higher. The comparison is descriptive only and does not attribute the movement to any factor.

Candid

Questions This Section Answers

• What do the November 2026 AI answer results show about Candid mentions, recommendations and placement?

Candid ranks 8 by recommendation count. Mentions: 69 (23.88%); recommendations: 31 (10.73%). Top 3 placements: 12 (4.15%); first-place placements: 0 (0.00%).

Wording about the company: 31 positive, 38 neutral, 0 negative mentions. The proportion of mentions that also included a recommendation was 44.9%. The net framing score was 0.45 (defined in Methodology).

38 mentions had no recorded recommendation. Of recorded recommendations, 38.71% were Top 3 and 0.00% were first-place.

From October 2026 to November 2026, Candid's mention count fell from 92 to 69, while its recommendation count fell from 49 to 31. The recommendation rate was 13.54% and 10.73% respectively.

Candid has moderate reach but a lower recommendation rate, and a substantial share of its mentions carried no endorsement. Its placements are mostly outside the top three, with no first-place appearances recorded. Wording is more often neutral than positive, and no negative mentions were recorded.

Both mentions and recommendations were lower than the prior month, and the recommendation rate was lower as well. These recorded comparisons do not establish why the counts or rates moved.

Aligner32

Questions This Section Answers

• What do the November 2026 AI answer results show about Aligner32 mentions, recommendations and placement?

Aligner32 ranks 9 by recommendation count. Mentions: 52 (17.99%); recommendations: 28 (9.69%). Top 3 placements: 20 (6.92%); first-place placements: 4 (1.38%).

Wording about the company: 29 positive, 23 neutral, 0 negative mentions. The proportion of mentions that also included a recommendation was 53.8%. The net framing score was 0.56 (defined in Methodology).

24 mentions had no recorded recommendation. Of recorded recommendations, 71.43% were Top 3 and 14.29% were first-place.

From October 2026 to November 2026, Aligner32's mention count rose from 39 to 52, while its recommendation count rose from 13 to 28. The recommendation rate was 3.59% and 9.69% respectively.

Aligner32 has narrower reach than most of the set but a recommendation rate that is comparatively strong against its mention count. A majority of its recommendations were shortlisted, and a smaller share reached first place. Wording is positive or neutral, with no negative mentions recorded.

Both mentions and recommendations were higher than the prior month, and the recommendation rate rose. The ratio rests on a modest base, so the comparison should be read with that limitation rather than as evidence of a trend.

Impress

Questions This Section Answers

• What do the November 2026 AI answer results show about Impress mentions, recommendations and placement?

Impress ranks 10 by recommendation count. Mentions: 3 (1.04%); recommendations: 1 (0.35%). Top 3 placements: 0 (0.00%); first-place placements: 0 (0.00%).

Wording about the company: 1 positive, 2 neutral, 0 negative mentions. The proportion of mentions that also included a recommendation was 33.3%. The net framing score was 0.33 (defined in Methodology).

2 mentions had no recorded recommendation. Of recorded recommendations, 0.00% were Top 3 and 0.00% were first-place.

From October 2026 to November 2026, Impress' mention count fell from 4 to 3, while its recommendation count rose from 0 to 1. The recommendation rate was 0.00% and 0.35% respectively.

Impress has very sparse coverage in the reviewed answers, with only a handful of mentions and a single recorded recommendation. No shortlist or first-place placements were recorded, so placement ratios requiring a nonzero base are undefined rather than zero. Wording is positive or neutral.

Mentions were slightly lower than the prior month while recommendations rose from zero to one. With such a small base, these figures are best read as measured results rather than as a pattern.

Earlier ranking snapshot context

Questions This Section Answers

• How do the available Invisible Braces snapshots from July 2026 to November 2026 differ in recommendation coverage and measurement scope?

Only months with verified results are shown. Monthly sample coverage is listed in Methodology.

Each month is a separate sample of AI answers, and the number of included answers differs between months. Counts and rates should be read together: a lower count can accompany a higher rate when the answer total also changes. The monthly snapshots show recorded results, not rank stability or equivalent sampling.

Rank changes across months reflect the ordering of recommendation counts in each sample. They do not demonstrate that a company gained or lost standing, and a single previous month is not evidence of a first-ever result.

What the November Rankings Show

The November results show that reach, recommendation, placement and framing answer different questions. A company can appear in most answers yet be endorsed in fewer, or be endorsed often while rarely placed first. Reading these measures together gives a fuller picture than any single column.

Recommendation counts order the leaderboard, but they do not measure customer preference, sales, or product quality. Framing describes wording in the reviewed answers, not sentiment. The comparisons across months describe recorded changes in separate samples and do not establish why those changes occurred.

Methodology

Questions This Section Answers

• How were the November 2026 Invisible Braces AI visibility measures counted, and what do they not establish?

This benchmark has partial coverage: 3 of 3 planned question categories contributed usable observations; 0 contributed none. This describes question-category coverage, not demonstrated platform outages. Findings apply to the available answer set.

The month in the title is the reporting period. The exact dates when the original AI answers were collected have not been verified.

Each company is counted at most once in each answer that meets the benchmark rules. A recommendation requires both an affirmative endorsement and positive wording. Mention, recommendation, Top 3 and first-place rates use the full benchmark answer total. Top 3 and first-place results are included within recommendations, not added to them.

The recommendation-to-mention ratio divides recommendations by mentions. It describes AI answer wording, not customer conversion. Net framing is positive minus negative mentions, divided by all mentions, on a scale from -1 to +1. It does not measure customer satisfaction or company quality.

Market: US; 10 tracked companies. AI services represented: ChatGPT, Copilot, Gemini, Google AI Mode, Google AI Overviews, Perplexity.

Research screening totals (answer observations can include repeated questions):

The source does not provide a reader-facing definition of “reserved”; that screening label is reported without inferring a reason for exclusion. Only the included benchmark answers form the rate denominator.

One answer can mention or recommend several companies. Adding company totals would therefore count some answers more than once. The results describe the AI answers reviewed, not independently verified facts about the companies or their products.

Monthly sample coverage:

The answer samples differ between months. These comparisons show how the recorded results changed; they do not establish why they changed.

This benchmark covers a partial set of answers, and the exact collection dates for the original AI answers have not been verified. Each company is counted at most once per qualifying answer, and a recommendation requires both affirmative endorsement and positive wording. Top-three and first-place results are included within recommendations, not added to them.

Recommendation-to-mention ratios and net framing describe answer wording, not customer conversion, satisfaction, or company quality. One answer can mention several companies, so company totals overlap. The results describe the reviewed AI answers, not independently verified facts about the companies or their products.