Fertility Clinics: AI Market Discovery Index
Tracking how AI platforms recommend fertility clinics. This public AI Market Discovery Index is updated monthly since July 2026.

On this page
- 01Benchmark Summary
- 02Current Benchmark at a Glance
- 03Research Scope and Qualification
- 04Current Brand Standings
- 05How to Read the Standings
- 06Recommendation Coverage Movement
- 07Category Leader: CCRM Fertility
- 08Recommendation Placement Snapshot
- 09Buyer-Intent Distribution
- 10Historical Measurement Record
- 11Evidence and Source Layer
- 12Scope Boundaries
Benchmark Summary
CCRM Fertility led the Fertility Clinics benchmark in August 2026 with valid recommendation coverage of 31.5%, down from 33.9% in July 2026. The gap to the next brand, Shady Grove Fertility, was 10.2 percentage points in August 2026, with Shady Grove Fertility at 21.3% down from 26.0% in July 2026.
There was no significant month-over-month movement in the category in August 2026. The largest coverage increase was RMA Network, which rose to 14.8% in August 2026 from 14.1% in July 2026. The largest coverage decline was Shady Grove Fertility, which fell to 21.3% in August 2026 from 26.0% in July 2026.
Across the full July-to-August series, all ten tracked brands remained stable, with movements within normal month-to-month variation. The benchmark began with 367 prompt-surface observations in July 2026 and 480 in August 2026, producing 242 and 305 qualified observations respectively after qualification.
AI recommendation trend
valid recommendation coverage, Jul 2026 to Aug 2026
- CCRM Fertility-2.4%Jul 202633.9%Aug 202631.5%
- Shady Grove Fertility-4.7%Jul 202626.0%Aug 202621.3%
- RMA Network+0.7%Jul 202614.1%Aug 202614.8%
- NYU Langone Fertility-1.4%Jul 202613.2%Aug 202611.8%
- Kindbody-4.3%Jul 202614.5%Aug 202610.2%
- Pacific Fertility Center+0.2%Jul 20265.0%Aug 20265.2%
- Spring Fertility-3.5%Jul 20267.4%Aug 20263.9%
- Boston IVF-0.4%Jul 20263.3%Aug 20262.9%
- Illume Fertility+0.3%Jul 20260.0%Aug 20260.3%
- US Fertility-0.4%Jul 20260.4%Aug 20260.0%
Current Benchmark at a Glance
Measure | Jul 2026 | Aug 2026 | Movement |
|---|---|---|---|
Qualified benchmark observations | 242 | 305 | Up 63 |
Tracked brands | 10 | 10 | No change |
Qualified surface breadth | 6 | 6 | No change |
Recommendation-shaped answer share | 31.8% | 26.2% | Down 5.6 points |
Valid recommendation shortlist share | 40.9% | 39.7% | Down 1.2 points |
Leader by valid recommendation coverage | CCRM Fertility (33.9%) | CCRM Fertility (31.5%) | No change |
Qualified surface breadth counts the number of canonical AI/search surface families with at least one qualified observation. The six families are ChatGPT, Copilot, Gemini, Perplexity, AI Overviews, and AI Mode. Both months recorded breadth of six.
For the strategic interpretation of this benchmark, read CiteWorks Studio's analysis of How AI Search Is Recommending Fertility Clinics
Research Scope and Qualification
The public benchmark is narrower than the raw collection universe by design. The table below shows how the raw prompt-surface observations were qualified.
Research stage | Jul 2026 | Aug 2026 | What it represents |
|---|---|---|---|
Source prompt-surface observations | 367 | 480 | Total prompts issued across AI/search surfaces |
Unique questions | 302 | 391 | Distinct questions after de-duplication |
Brand / competitor mentions | 367 | 480 | Prompts that mention a brand or competitor |
Relevant observations | 318 | 424 | Observations relevant to the category |
Irrelevant observations | 49 | 56 | Observations not relevant to the category |
Qualified benchmark observations | 242 | 305 | Public denominator for brand-level metrics |
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Brand-level percentages use the qualified observations as the public denominator, not the raw collection. See the AI Market Discovery Methodology for full details.
Current Brand Standings
This table is the primary current-month benchmark view, sorted by valid recommendation coverage.
Brand | Presence rate | Valid recommendation coverage | Top-three rate | Rank-one rate | Net sentiment |
|---|---|---|---|---|---|
CCRM Fertility | 56.4% | 31.5% | 22.9% | 16.1% | 0.59 |
Shady Grove Fertility | 46.9% | 21.3% | 16.4% | 3.3% | 0.50 |
RMA Network | 27.5% | 14.8% | 5.6% | 0.7% | 0.56 |
NYU Langone Fertility | 15.7% | 11.8% | 9.5% | 1.0% | 0.85 |
Kindbody | 19.7% | 10.2% | 5.9% | 0.0% | 0.53 |
Pacific Fertility Center | 22.0% | 5.2% | 3.3% | 0.7% | 0.27 |
Spring Fertility | 7.5% | 3.9% | 1.6% | 0.0% | 0.57 |
Boston IVF | 8.2% | 2.9% | 0.3% | 0.0% | 0.40 |
Illume Fertility | 12.5% | 0.3% | 0.0% | 0.0% | 0.03 |
US Fertility | 1.6% | 0.0% | 0.0% | 0.0% | 0.00 |
CCRM Fertility holds a commanding coverage lead, but rank-one conversion varies sharply across the top three brands.
How to Read the Standings
- Presence rate: percentage of qualified observations where the brand is mentioned at all, regardless of context.
- Valid recommendation coverage: percentage of qualified observations where the brand receives a valid recommendation.
- Top-three rate: percentage of qualified observations where the brand appears in the top three recommended positions.
- Rank-one rate: percentage of qualified observations where the brand is the first recommendation.
- Net sentiment: share of positive mentions minus negative mentions, as a score from -1 to 1.
For formulas and denominator rules, see AI Market Discovery Metric Definitions.
Recommendation Coverage Movement
Brand | Jul 2026 | Aug 2026 | Movement since baseline |
|---|---|---|---|
CCRM Fertility | 33.9% | 31.5% | Down 2.4 points |
Shady Grove Fertility | 26.0% | 21.3% | Down 4.7 points |
RMA Network | 14.1% | 14.8% | Up 0.7 points |
NYU Langone Fertility | 13.2% | 11.8% | Down 1.4 points |
Kindbody | 14.5% | 10.2% | Down 4.3 points |
Pacific Fertility Center | 5.0% | 5.2% | Up 0.2 points |
Spring Fertility | 7.4% | 3.9% | Down 3.5 points |
Boston IVF | 3.3% | 2.9% | Down 0.4 points |
Illume Fertility | 0.0% | 0.3% | Up 0.3 points |
US Fertility | 0.4% | 0.0% | Down 0.4 points |
All ten brands were classified as stable on the primary coverage metric in August 2026; no brand's change exceeded the normal range of month-to-month variation. Within this quiet month, RMA Network recorded the largest raw increase in valid recommendation coverage, rising to 14.8% in August 2026 from 14.1% in July 2026, with its presence rate rising to 27.5% from 24.8% and its top-three rate rising to 5.6% from 5.4%. Shady Grove Fertility recorded the largest raw decline, falling to 21.3% in August 2026 from 26.0% in July 2026, with its presence rate falling to 46.9% from 50.8% and its top-three rate falling to 16.4% from 19.0%. Presence rates for other tracked brands also moved: CCRM Fertility's presence rate was 56.4% in August 2026, down from 67.4% in July 2026, while NYU Langone Fertility's presence rate was 15.7%, down from 21.9%.
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Category Leader: CCRM Fertility
CCRM Fertility remained the category leader with 31.5% valid recommendation coverage in August 2026, down from 33.9% in July 2026. CCRM Fertility also held the top rank-one rate at 16.1% in August 2026, down from 19.0% in July 2026.
Recommendation Placement Snapshot
Coverage alone does not show how prominently a brand is recommended. The following table shows placement for the leading brands in August 2026.
Brand | Aug 2026 top-three rate | Aug 2026 rank-one rate | Jul 2026 top-three rate | Jul 2026 rank-one rate |
|---|---|---|---|---|
CCRM Fertility | 22.9% | 16.1% | 24.8% | 19.0% |
Shady Grove Fertility | 16.4% | 3.3% | 19.0% | 3.3% |
NYU Langone Fertility | 9.5% | 1.0% | 9.5% | 2.5% |
Close coverage can still hide very different first-position rates. CCRM Fertility converted 16.1% of all observations into rank-one recommendations in August 2026, while Shady Grove Fertility converted 3.3% despite similar top-three positioning patterns.
Buyer-Intent Distribution
In both July and August 2026, all qualified observations fell into the brand recommendation class.
Buyer-intent class | Jul 2026 | Aug 2026 |
|---|---|---|
Brand Recommendation | 242 | 305 |
Pricing & Value | 0 | 0 |
Multi-Brand Comparison | 0 | 0 |
Total qualified observations | 242 | 305 |
The current public series measures brand recommendation discovery only; pricing and comparison questions have no public benchmark signal.
Historical Measurement Record
This is an evergreen benchmark URL. New measurements are added to the same report.
Measurement | Qualified observations | Coverage leader | Leader coverage | Largest coverage movement |
|---|---|---|---|---|
Jul 2026 | 242 | CCRM Fertility | 33.9% | CCRM Fertility (33.9%) |
Aug 2026 | 305 | CCRM Fertility | 31.5% | Shady Grove Fertility (Down 4.7 points) |
Evidence and Source Layer
The benchmark is built from prompt-level observations that retain the query, AI/search surface, answer, brand outcome, recommendation placement, sentiment, and, where exposed, citations or attributable evidence sources. Source presence is evidence about the information environment. It is not automatically proof that the source caused the recommendation.
Scope Boundaries
This public benchmark does not measure:
- Market share or attributable sales of any fertility clinic brand
- Every possible AI response for every possible query
- Organic-search ranking performance
- Social media mention volume
- Private or sponsored channel performance
- Causality from a metric movement alone
The benchmark records changes in AI recommendation behavior. It does not, by itself, establish why those changes occurred.
About This Benchmark
The LLM Authority Index AI Market Discovery Index tracks how AI and search surfaces mention, recommend, and characterize brands across defined verticals. The Fertility Clinics benchmark measures ten fertility clinic brands across six canonical AI/search surface families using a consistent, repeatable methodology. New measurements are published on the same benchmark URL, enabling month-over-month comparison.
Research reference links:
- AI Market Discovery Methodology
- AI Market Discovery Metric Definitions
- AI Market Discovery Research Standards
- Modeled AI Authority Value
Get a Company-Level Authority Index
The public industry benchmark shows category-level standings. A company-level Authority Index can go deeper, with brand-specific analysis across AI surfaces, placement, sentiment, and intent classes.
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The paid deep-dive adds competitor threat profiles, the gap matrix, citation failure map, platform-by-platform recovery roadmap, and client-specific economic modeling.