Greens and Superfood Supplements: AI Visibility Market Discovery Index

Benchmark Summary

Questions This Section Answers

• Which greens and superfood brand led AI recommendation coverage in October 2026, and by how much?
• Which brands saw the biggest coverage gains and losses since July 2026?
• Did any brand movement this month exceed normal month-to-month variation?

AG1 led the category in October 2026 with a valid recommendation coverage of 79.0%, up from 75.4% in July 2026. AG1 held a lead of 30.2 percentage points over the next closest brand.

The largest coverage increase came from Organifi, which rose to 18.6% in October 2026 from 4.8% in July 2026. The largest coverage decline was recorded by Bloom Nutrition, which fell to 41.3% in October 2026 from 54.2% in July 2026.

Movements this month were mixed. No brand moved beyond normal month-to-month variation between September 2026 and October 2026. Over the full baseline-to-current series, AG1 held the category lead while moving from 75.4% to 79.0%, within normal variation for the brand. Organifi climbed in each of the three months since July 2026. Bloom Nutrition and Live it Up both declined significantly over the same period, though Live it Up's decline leveled off between September 2026 and October 2026. The benchmark began with 800 prompt-surface observations in each month and produced 252 qualified observations in October 2026, down from 354 in July 2026.

Current Benchmark at a Glance

The intermediate months of August 2026 and September 2026 saw AG1 lead at 69.8% and 75.4% respectively.

Qualified surface breadth refers to the number of canonical AI and search surface families, out of six, that produced at least one qualified observation. These six families are ChatGPT, Copilot, Gemini, Perplexity, AI Overviews, and AI Mode.

For the strategic interpretation of this benchmark, read CiteWorks Studio's analysis of How AI Search Is Recommending Greens and Superfood Supplements

Research Scope and Qualification

Questions This Section Answers

• How many prompt-surface observations qualified for the public benchmark, and how does that differ from the raw collection?

Brand-level percentages are calculated against the qualified observations for each month, not the larger raw collection. The public benchmark is narrower than the raw collection universe by design.

The benchmark began with 800 prompt-surface observations in each month and produced 252 qualified observations in October 2026 after qualification. Brand-level percentages use the qualified observations as the public denominator. See the AI Visibility Market Discovery Methodology for full details.

Current Brand Standings

Questions This Section Answers

• How do the nine tracked greens and superfood brands rank across presence, recommendation coverage, and placement?
• What separates AG1's standing from the next closest brand on each metric?

This table is the primary current-month benchmark view for October 2026.

How to Read the Standings

• Presence rate: Share of qualified observations where the brand is mentioned at all.
• Valid recommendation coverage: Share of qualified observations where the brand appears in a recommendation-shaped answer with at least two recommended options.
• Top-three rate: Share of observations where the brand appears among the top three recommended options.
• Rank-one rate: Share of observations where the brand is the single top recommendation.
• Net sentiment: Positive minus negative mention sentiment, normalized.

For formulas and denominator rules, see AI Visibility Market Discovery Metric Definitions.

Recommendation Coverage Movement

Questions This Section Answers

• Which brands moved beyond normal variation between the July baseline and October 2026?
• What trajectory did Organifi, Bloom Nutrition, and Live it Up each follow across the four measurements?

The table below shows valid recommendation coverage at baseline and current month.

Three brands moved beyond normal variation over the full baseline-to-current series. Organifi rose in each of the three months since baseline, moving from 4.8% in July 2026 to 10.0% in August 2026, 16.9% in September 2026, and 18.6% in October 2026. Bloom Nutrition and Live it Up both declined significantly over the full series. Bloom Nutrition fell from 54.2% in July 2026 to 41.4% in August 2026 and 39.1% in September 2026 before recovering slightly to 41.3% in October 2026. Live it Up declined from 52.3% in July 2026 to 43.0% in August 2026 and 39.4% in September 2026, before ending essentially flat at 39.7% in October 2026. AG1 moved up 3.6 points from September 2026 to October 2026, its second consecutive monthly increase.

Largest Increase: Organifi

Organifi recorded the largest increase in valid recommendation coverage, a gain of 13.8 points since baseline. The brand rose in each of the three months since baseline. Its presence rate climbed to 21.8% in October 2026 from 5.9% in July 2026. Its top-three rate rose to 6.3% in October 2026 from 1.1% in July 2026.

Largest Decline: Bloom Nutrition

Bloom Nutrition posted the largest coverage decline over the full series, a drop of 12.9 points since baseline. The brand declined over the first two months since baseline before recovering 2.2 points from September 2026 to October 2026. Its presence rate fell to 49.2% in October 2026 from 64.1% in July 2026.

Category Leader: AG1

AG1 remained the category leader in October 2026 with a valid recommendation coverage of 79.0%, up 3.6 points from its July 2026 baseline, within normal variation for the brand. AG1 also led in presence rate at 91.3%, top-three rate at 76.6%, and rank-one rate at 65.5% for the month. Its rank-one rate rose 8.2 points from July 2026.

Recommendation Placement Snapshot

Questions This Section Answers

• Why can similar recommendation coverage rates still hide very different first-position rates?
• How do AG1, Amazing Grass, and Live it Up differ on top-three and rank-one placement?

Valid recommendation coverage shows how often a brand is recommended, but not how prominently. Among the leading brands, placement rates differ meaningfully in October 2026.

Close coverage rates can still hide very different first-position rates. AG1 is named first in 65.5% of observations in October 2026, while Live it Up is first in only 5.6%.

Buyer-Intent Distribution

In both July 2026 and October 2026, all qualified observations fell into the Brand Recommendation class.

The current public series measures Brand Recommendation discovery and does not yet contain qualified observations in the Multi-Brand Comparison or Pricing & Value classes.

Historical Measurement Record

This is an evergreen benchmark URL. New measurements are added to the same report.

Evidence and Source Layer

The benchmark is built from prompt-level observations that retain the query, AI/search surface, answer, brand outcome, recommendation placement, sentiment, and, where exposed, citations or attributable evidence sources. Source presence is evidence about the information environment, not automatically proof that the source caused the recommendation.

Scope Boundaries

This public benchmark does not measure:

• Market share or sales attribution
• Every possible AI response to a given query
• Organic-search ranking positions
• Social media mention volume
• Private or sponsored channels and placements
• Causality from a metric movement alone

Top 10 Cited Domains

Questions This Section Answers

• Which domains were cited most often across AI responses, and how concentrated were the citations?
• How did sources like review sites, news outlets, and brand domains divide the citation share?

Across all AI responses in the October 2026 measurement period, the benchmark observed 6,152 citations drawn from 1,120 unique domains.

Citations are relatively distributed across the top ten domains, with the leading domain accounting for 4.7% of all citations and the tenth-ranked domain accounting for 1.7%. Two tracked brands' own domains appear in the top ten: letsliveitup.com at rank nine and drinkag1.com at rank ten. The remaining sources span review sites, major news and business outlets, health information publishers, and general commerce platforms.

About This Benchmark

The LLM Authority Index AI Visibility Market Discovery Index is a neutral, monthly industry benchmark tracking how often and how prominently brands appear in AI and search surface responses to consumer discovery prompts. It measures presence, recommendation coverage, placement, and sentiment as distinct signals of the AI information environment.

• AI Visibility Market Discovery Methodology
• AI Visibility Market Discovery Metric Definitions
• AI Visibility Market Discovery Research Standards
• Modeled AI Visibility Authority Value

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