Surety Bonds: AI Market Discovery Index

Tracking how AI platforms recommend surety bonds. This public AI Market Discovery Index is updated monthly since July 2026.

Mark Huntley, J.D.
By Mark Huntley, J.D.Growth Strategist & AI Discovery Analyst
5 minutes read

Benchmark Summary

Travelers led the Surety Bonds benchmark in August 2026 with 61.2% valid recommendation coverage, extending its position as category leader from July 2026's 51.7% coverage. The Hartford followed at 55.3%, a gap of 5.9 points, with Liberty Mutual Surety third at 35.5%.

CNA Surety posted the largest coverage increase this month, rising from 0.0% in July 2026 to 16.4% in August 2026 as the brand replaced CNA in the tracking data. CNA registered the largest coverage decline, falling from 25.1% to 0.0% over the same span; both changes reflect the same tracking transition rather than a market outcome. Liberty Mutual Surety (up 13.0 points, from 22.5% to 35.5%) and JW Surety Bonds (up 4.4 points, from 2.2% to 6.6%) were the other brands whose August movement was large enough to register as a significant riser this month. Travelers gained 9.5 points, from 51.7% to 61.2%, though the increase falls just short of this month's significant-riser classification.

This measurement covers 152 qualified observations in August 2026 against 271 in July 2026, drawn from the same 800 prompt-surface observations collected in each month.

AI recommendation trend

valid recommendation coverage, Jul 2026 to Aug 2026

  • Travelers+9.5%
    Jul 202651.7%
    Aug 202661.2%
  • The Hartford+3.3%
    Jul 202652.0%
    Aug 202655.3%
  • Liberty Mutual Surety+13.0% · beyond normal variation
    Jul 202622.5%
    Aug 202635.5%
  • SuretyBonds.com+7.7%
    Jul 202616.6%
    Aug 202624.3%
  • CNA Surety+16.4% · beyond normal variation
    Jul 20260.0%
    Aug 202616.4%
  • Zurich Surety+5.5%
    Jul 202610.3%
    Aug 202615.8%
  • JW Surety Bonds+4.4% · beyond normal variation
    Jul 20262.2%
    Aug 20266.6%
  • Merchants Bonding Company-0.2%
    Jul 20264.8%
    Aug 20264.6%
  • Surety1+0.6%
    Jul 20260.7%
    Aug 20261.3%
  • Old Republic Surety-0.8%
    Jul 20261.5%
    Aug 20260.7%
  • CNA-25.1% · beyond normal variation
    Jul 202625.1%
    Aug 20260.0%

Current Benchmark at a Glance

Measure

Jul 2026

Aug 2026

Movement

Qualified benchmark observations

271

152

Down 119

Tracked brands

10

10

No change

Qualified surface breadth

6

6

No change

Recommendation-shaped answer share

35.4%

42.8%

Up 7.4 points

Valid recommendation shortlist share

53.5%

63.2%

Up 9.7 points

Leader by valid recommendation coverage

Travelers

Travelers

No change

Qualified surface breadth counts the canonical AI/search surface families with at least one qualified observation. The six families are ChatGPT, Copilot, Gemini, Perplexity, AI Overviews, and AI Mode.

For the strategic interpretation of this benchmark, read CiteWorks Studio's analysis of How AI Search Is Recommending Surety Bonds

Research Scope and Qualification

The public benchmark is narrower than the raw collection universe by design. Brand-level percentages use the qualified observations as the public denominator, not the raw collection.

Research stage

Jul 2026

Aug 2026

What it represents

Source prompt-surface observations

800

800

Total prompts collected

Unique questions

569

616

Distinct questions asked

Brand / competitor mentions

800

800

Prompts mentioning a brand

Relevant observations

315

188

On-topic responses

Irrelevant observations

485

612

Off-topic responses

Qualified benchmark observations

271

152

Public denominator

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For the full research process, see AI Market Discovery Methodology.

Current Brand Standings

Brand

Presence rate

Valid recommendation coverage

Top-three rate

Rank-one rate

Net sentiment

Travelers

82.9%

61.2%

33.6%

11.2%

0.7

The Hartford

73.0%

55.3%

28.9%

12.5%

0.8

Liberty Mutual Surety

53.3%

35.5%

21.1%

5.9%

0.7

SuretyBonds.com

40.1%

24.3%

12.5%

10.5%

0.6

CNA Surety

30.9%

16.4%

2.6%

0.0%

0.5

Zurich Surety

25.0%

15.8%

4.0%

0.7%

0.6

JW Surety Bonds

12.5%

6.6%

3.3%

0.0%

0.5

Merchants Bonding Company

14.5%

4.6%

0.7%

0.0%

0.3

Surety1

1.3%

1.3%

0.0%

0.0%

1.0

Old Republic Surety

4.0%

0.7%

0.0%

0.0%

0.2

How to Read the Standings

  • Presence rate: share of qualified observations where the brand is mentioned at all.
  • Valid recommendation coverage: share of qualified observations where the brand is recommended in a way that qualifies as a valid recommendation.
  • Top-three rate: share of qualified observations where the brand appears in the top three recommendations.
  • Rank-one rate: share of qualified observations where the brand is the first recommendation.
  • Net sentiment: positive mentions minus negative mentions divided by total mentions; ranges from -1 to 1.

For formulas and denominator rules, see AI Market Discovery Metric Definitions.

Recommendation Coverage Movement

Brand

Jul 2026

Aug 2026

Movement since baseline

CNA

25.1%

0.0%

Down 25.1 points

CNA Surety

0.0%

16.4%

Up 16.4 points

JW Surety Bonds

2.2%

6.6%

Up 4.4 points

Liberty Mutual Surety

22.5%

35.5%

Up 13.0 points

Merchants Bonding Company

4.8%

4.6%

Down 0.2 points

Old Republic Surety

1.5%

0.7%

Down 0.8 points

Surety1

0.7%

1.3%

Up 0.6 points

SuretyBonds.com

16.6%

24.3%

Up 7.7 points

The Hartford

52.0%

55.3%

Up 3.3 points

Travelers

51.7%

61.2%

Up 9.5 points

Zurich Surety

10.3%

15.8%

Up 5.5 points

Largest Increase: CNA Surety

CNA Surety registered 16.4% valid recommendation coverage in August 2026, up from 0.0% in July 2026. This coincided with the tracking shift from CNA to CNA Surety. Presence rate stood at 30.9% in August 2026, while the top-three rate was 2.6% and the rank-one rate was 0.0%.

Largest Decline: CNA

CNA's valid recommendation coverage fell from 25.1% in July 2026 to 0.0% in August 2026. Presence rate declined from 43.2% in July 2026 to not tracked in August 2026, reflecting the brand name transition to CNA Surety in the tracking data. The decline is treated as a brand identity change within the measurement series.

Category Leader: Travelers

Travelers led with 61.2% valid recommendation coverage in August 2026, up from 51.7% in July 2026. Travelers also held the highest presence rate at 82.9% and the highest top-three rate at 33.6% in August 2026.

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Recommendation Placement Snapshot

Coverage alone does not show how prominently a brand is recommended. The table below shows the leading brands by valid recommendation coverage.

Brand

Aug 2026 top-three rate

Aug 2026 rank-one rate

Jul 2026 top-three rate

Jul 2026 rank-one rate

Travelers

33.6%

11.2%

32.8%

8.1%

The Hartford

28.9%

12.5%

34.7%

19.6%

Liberty Mutual Surety

21.1%

5.9%

15.5%

5.2%

Close coverage can still hide different first-position rates: Travelers and The Hartford are within 5.9 points of each other on coverage, yet The Hartford leads Travelers on rank-one rate at 12.5% versus 11.2% in August 2026.

Buyer-Intent Distribution

All qualified observations in both months fell into the Brand Recommendation class.

Buyer-intent class

Jul 2026

Aug 2026

Brand Recommendation

271

152

Pricing & Value

0

0

Multi-Brand Comparison

0

0

Total qualified observations

271

152

The current public series measures brand recommendation discovery and does not yet contain qualified observations in the pricing and value or multi-brand comparison classes.

Historical Measurement Record

New measurements are added to the same report.

Measurement

Qualified observations

Coverage leader

Leader coverage

Largest coverage movement

Jul 2026

271

The Hartford

52.0%

Travelers up 9.5 points (Aug vs Jul)

Aug 2026

152

Travelers

61.2%

CNA Surety up 16.4 points (Aug vs Jul)

Evidence and Source Layer

The benchmark is built from prompt-level observations that retain the query, AI/search surface, answer, brand outcome, recommendation placement, sentiment, and, where exposed, citations or attributable evidence sources. Source presence is evidence about the information environment. It is not automatically proof that the source caused the recommendation.

Scope Boundaries

This public benchmark does not measure market share, attributable sales, every possible AI response, organic-search ranking, social mention volume, private or sponsored channels, or causality from a metric movement alone.

About This Benchmark

The LLM Authority Index AI Market Discovery Index tracks how AI and search surfaces discover, mention, and recommend brands across industries. Each monthly measurement reflects a qualified set of prompt-level observations across six canonical AI/search surface families. Canonical research links:

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