Cybersecurity Services: AI Market Discovery Index
Tracking how AI platforms recommend cybersecurity services. This public AI Market Discovery Index is updated monthly since July 2026.

On this page
- 01Benchmark Summary
- 02Current Benchmark at a Glance
- 03Research Scope and Qualification
- 04Current Brand Standings
- 05How to Read the Standings
- 06Recommendation Coverage Movement
- 07Largest Increase: CrowdStrike
- 08Largest Decline: CrowdStrike Falcon
- 09Category Leader: CrowdStrike
- 10Recommendation Placement Snapshot
- 11Buyer-Intent Distribution
- 12Historical Measurement Record
Benchmark Summary
CrowdStrike leads the August 2026 benchmark with 53.5% valid recommendation coverage, ahead of Palo Alto Networks at 47.6% — a gap of 5.9 percentage points. The category recorded a mixed month: six brands (CrowdStrike, Mandiant (Google), Palo Alto Networks, Rapid7, Secureworks, and Sophos) posted significant increases in valid recommendation coverage, eight brands (Arctic Wolf, CrowdStrike Falcon, Deepwatch, Google Chronicle, Palo Alto Cortex XDR, Rapid7 InsightIDR, Secureworks Taegis, and Sophos Intercept X) posted significant declines, and Optiv and Trustwave held stable.
The largest increase came from CrowdStrike, which moved from 0.0% valid recommendation coverage in July 2026 to 53.5% in August 2026. The largest decline was CrowdStrike Falcon, which moved from 53.7% in July 2026 to 0.0% in August 2026. Much of this movement reflects a change in how tracked brands are identified and named between the two months, with several product-line names used in July no longer present in August and several parent-brand names entering the tracked list for the first time (see Recommendation Coverage Movement below).
The benchmark began with 750 prompt-surface observations in each month and produced 338 qualified observations in August 2026.
AI recommendation trend
valid recommendation coverage, Jul 2026 to Aug 2026
- CrowdStrike+53.5% · beyond normal variationJul 20260.0%Aug 202653.5%
- Palo Alto Networks+47.6% · beyond normal variationJul 20260.0%Aug 202647.6%
- Sophos+26.3% · beyond normal variationJul 20260.0%Aug 202626.3%
- Arctic Wolf-8.1% · beyond normal variationJul 202617.3%Aug 20269.2%
- Rapid7+8.6% · beyond normal variationJul 20260.0%Aug 20268.6%
- Mandiant (Google)+8.3% · beyond normal variationJul 20260.0%Aug 20268.3%
- Secureworks+4.7% · beyond normal variationJul 20260.0%Aug 20264.7%
- Trustwaveno changeJul 20261.5%Aug 20261.5%
- Optiv+0.2%Jul 20261.0%Aug 20261.2%
- CrowdStrike Falcon-53.7% · beyond normal variationJul 202653.7%Aug 20260.0%
- Deepwatch-1.2% · beyond normal variationJul 20261.2%Aug 20260.0%
- Google Chronicle-2.2% · beyond normal variationJul 20262.2%Aug 20260.0%
- Palo Alto Cortex XDR-25.0% · beyond normal variationJul 202625.0%Aug 20260.0%
- Rapid7 InsightIDR-9.9% · beyond normal variationJul 20269.9%Aug 20260.0%
- Secureworks Taegis-2.0% · beyond normal variationJul 20262.0%Aug 20260.0%
- Sophos Intercept X-34.4% · beyond normal variationJul 202634.4%Aug 20260.0%
Current Benchmark at a Glance
Measure | Jul 2026 | Aug 2026 | Movement |
|---|---|---|---|
Qualified benchmark observations | 404 | 338 | Down 66 |
Tracked brands | 10 | 10 | No change |
Qualified surface breadth | 6 | 6 | No change |
Recommendation-shaped answer share | 33.9% | 40.8% | Up 6.9 points |
Valid recommendation shortlist share | 53.5% | 60.7% | Up 7.2 points |
Leader by valid recommendation coverage | CrowdStrike Falcon | CrowdStrike | Changed |
Qualified surface breadth counts the number of canonical AI surface families with at least one qualified observation. The six canonical families are ChatGPT, Copilot, Gemini, Perplexity, AI Overviews, and AI Mode.
For the strategic interpretation of this benchmark, read CiteWorks Studio's analysis of How AI Search Is Recommending Cybersecurity Services
Research Scope and Qualification
The public benchmark is narrower than the raw collection universe by design. In July 2026 the benchmark began with 750 source prompt-surface observations, of which 404 qualified for the public benchmark. In August 2026 the benchmark began with 750 source prompt-surface observations, of which 338 qualified. The table below details each stage.
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Research stage | Jul 2026 | Aug 2026 | What it represents |
|---|---|---|---|
Source prompt-surface observations | 750 | 750 | Total prompts collected across AI surfaces |
Unique questions | 475 | 475 | Distinct questions after removing duplicates |
Brand / competitor mentions | 750 | 750 | Prompts mentioning a tracked brand or competitor |
Relevant observations | 500 | 500 | Prompts relevant to the cybersecurity services vertical |
Irrelevant observations | 250 | 250 | Prompts not relevant to the vertical |
Qualified benchmark observations | 404 | 338 | Public denominator for brand-level metrics |
Brand-level percentages use the qualified observations as the public denominator, not the raw collection. Link: AI Market Discovery Methodology.
Current Brand Standings
This table is the primary current-month benchmark view. Standings are sorted by valid recommendation coverage.
Brand | Presence rate | Valid recommendation coverage | Top-three rate | Rank-one rate | Net sentiment |
|---|---|---|---|---|---|
CrowdStrike | 82.2% | 53.5% | 47.9% | 27.5% | 0.7 |
Palo Alto Networks | 76.3% | 47.6% | 37.6% | 18.1% | 0.7 |
Sophos | 36.7% | 26.3% | 10.7% | 1.5% | 0.8 |
Arctic Wolf | 13.0% | 9.2% | 5.3% | 1.8% | 0.8 |
Rapid7 | 17.5% | 8.6% | 4.1% | 0.6% | 0.6 |
Mandiant (Google) | 10.9% | 8.3% | 4.7% | 0.0% | 0.8 |
Secureworks | 8.3% | 4.7% | 1.8% | 1.5% | 0.7 |
Trustwave | 2.7% | 1.5% | 0.3% | 0.0% | 0.8 |
Optiv | 1.8% | 1.2% | 0.6% | 0.0% | 0.8 |
Deepwatch | 0.3% | 0.0% | 0.0% | 0.0% | 0.0 |
How to Read the Standings
- Presence rate: the share of qualified observations in which the brand is mentioned.
- Valid recommendation coverage: the share of qualified observations in which the brand receives a valid recommendation.
- Top-three rate: the share of qualified observations in which the brand appears in the top three recommended positions.
- Rank-one rate: the share of qualified observations in which the brand is the first recommended.
- Net sentiment: the balance of positive over negative mentions among observations where sentiment is detected.
For formulas and denominator rules, see AI Market Discovery Metric Definitions.
Recommendation Coverage Movement
The table below shows movement from the July 2026 baseline to August 2026. Tracked brand naming shifted between months, so several brands enter or exit the series.
Brand | Jul 2026 | Aug 2026 | Movement since baseline |
|---|---|---|---|
Arctic Wolf | 17.3% | 9.2% | Down 8.1 points |
CrowdStrike | 0.0% | 53.5% | Up 53.5 points |
CrowdStrike Falcon | 53.7% | 0.0% | Down 53.7 points |
Deepwatch | 1.2% | 0.0% | Down 1.2 points |
Google Chronicle | 2.2% | 0.0% | Down 2.2 points |
Mandiant (Google) | 0.0% | 8.3% | Up 8.3 points |
Optiv | 1.0% | 1.2% | Up 0.2 points |
Palo Alto Cortex XDR | 25.0% | 0.0% | Down 25.0 points |
Palo Alto Networks | 0.0% | 47.6% | Up 47.6 points |
Rapid7 | 0.0% | 8.6% | Up 8.6 points |
Rapid7 InsightIDR | 9.9% | 0.0% | Down 9.9 points |
Secureworks | 0.0% | 4.7% | Up 4.7 points |
Secureworks Taegis | 2.0% | 0.0% | Down 2.0 points |
Sophos | 0.0% | 26.3% | Up 26.3 points |
Sophos Intercept X | 34.4% | 0.0% | Down 34.4 points |
Trustwave | 1.5% | 1.5% | No change |
Largest Increase: CrowdStrike
CrowdStrike rose from 0.0% valid recommendation coverage in July 2026 to 53.5% in August 2026, a move of 53.5 points. The brand appeared in 82.2% of qualified observations in August 2026. The movement should not be treated as organic growth; it reflects the parent-brand entering the tracked list.
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Largest Decline: CrowdStrike Falcon
CrowdStrike Falcon fell from 53.7% valid recommendation coverage in July 2026 to 0.0% in August 2026, a move of 53.7 points. This brand did not appear in the August 2026 tracking list, reflecting a change in brand identification.
Category Leader: CrowdStrike
CrowdStrike leads the current benchmark with 53.5% valid recommendation coverage in August 2026, ahead of Palo Alto Networks at 47.6%. The leader changed from July 2026, when CrowdStrike Falcon led with 53.7%.
Recommendation Placement Snapshot
Coverage alone does not show how prominently a brand is recommended. For the leading brands, the top-three and rank-one rates show placement strength within those recommendations.
Brand | Aug 2026 top-three rate | Aug 2026 rank-one rate | Jul 2026 top-three rate | Jul 2026 rank-one rate |
|---|---|---|---|---|
CrowdStrike | 47.9% | 27.5% | 0.0% | 0.0% |
Palo Alto Networks | 37.6% | 18.1% | 0.0% | 0.0% |
Sophos | 10.7% | 1.5% | 0.0% | 0.0% |
Close coverage can still hide different first-position rates. CrowdStrike's 27.5% rank-one rate is notably higher than Palo Alto Networks' 18.1% in August 2026, even though both brands have high coverage and top-three rates. The July 2026 columns read as 0.0% because these three brand names were not part of the July tracking list; the equivalent product lines tracked that month appear in the Recommendation Coverage Movement table above.
Buyer-Intent Distribution
The qualified observations in August 2026 fell into the Brand Recommendation class. The current public series measures this class of discovery.
Buyer-intent class | Jul 2026 | Aug 2026 |
|---|---|---|
Brand Recommendation | 404 | 338 |
Pricing & Value | 0 | 0 |
Multi-Brand Comparison | 0 | 0 |
Total qualified observations | 404 | 338 |
All qualified observations sit in the Brand Recommendation class, so the current public series measures that class of discovery and does not yet contain qualified observations in the Pricing & Value or Multi-Brand Comparison classes.
Historical Measurement Record
This is an evergreen benchmark URL. New measurements are added to the same report.
Measurement | Qualified observations | Coverage leader | Leader coverage | Largest coverage movement |
|---|---|---|---|---|
Jul 2026 | 404 | CrowdStrike Falcon | 53.7% | Baseline month (no prior period for comparison) |
Aug 2026 | 338 | CrowdStrike | 53.5% | CrowdStrike up 53.5 points since baseline |
Evidence and Source Layer
The benchmark is built from prompt-level observations that retain the query, AI/search surface, answer, brand outcome, recommendation placement, sentiment, and, where exposed, citations or attributable evidence sources. Source presence is evidence about the information environment. It is not automatically proof that the source caused the recommendation.
Scope Boundaries
This public benchmark does not measure market share, attributable sales, every possible AI response, organic-search ranking, social mention volume, private or sponsored channels, or causality from a metric movement alone. Movement between months reflects changes in recommendation patterns; the benchmark does not, by itself, establish why the change occurred. Movement between months reflects changes in recommendation patterns across the tracked AI surfaces; the benchmark records the change and does not, by itself, establish why the change occurred.
About This Benchmark
The LLM Authority Index AI Market Discovery Index is a neutral industry benchmark that measures how brands appear in AI-generated responses across six canonical AI search and assistant surfaces. The benchmark tracks presence, recommendation coverage, placement, and sentiment for each brand on a monthly basis.
- AI Market Discovery Methodology
- AI Market Discovery Metric Definitions
- AI Market Discovery Research Standards
- Modeled AI Authority Value
Get a Company-Level Authority Index
The public industry benchmark shows category-level standings. The public percentage cannot identify the prompts, competitors, or sources causing the result. A company-level Authority Index can go deeper, examining a specific brand's AI presence across surfaces, queries, and placement patterns in more detail.
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